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If your email has no unsubscribe link, Sequenzy adds a footer with one when it sends. To change its wording, hover the footer in the email editor and click Customize auto footer. To design the footer yourself, add a Footer block.

Change the automatic footer’s text

In the Auto footer dialog you can edit:
  • Reason text. The line that says why the person receives the email. The default is “You received this email because you were subscribed to” followed by your company name.
  • Unsubscribe label. The text of the unsubscribe link.
  • Privacy label. The text of the privacy policy link.
Choose Save as company default to use the same wording in every email. These come from your company settings, not from the email. Open Settings → Product info:
  • Social links holds the URL for each network.
  • Legal & compliance holds your Physical address and Privacy policy URL.
Marketing emails need a physical mailing address in the footer to comply with laws such as CAN-SPAM. Use a real address where you can receive mail. Add a Footer block from the block list and choose the Social, Simple or Full style. An email that contains its own unsubscribe link does not get the automatic footer. To place the link anywhere, for example on a button, use these merge tags: Not from marketing emails. If a campaign or sequence email goes out without one, the automatic footer is added at send time. Transactional emails, such as receipts and password resets, do not need one. See Transactional vs Marketing.