Changelog

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Email Theme in API, CLI, and MCP

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Full Sequence Authoring Parity for API, CLI, and MCP

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Sequence Email Format in API, CLI, and MCP

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Editorial Block Styles: New Buttons, Pull Quotes, Captions, and More

• Two new button styles: Ink, a near-black fill that pairs with any brand color, and Link, a quiet letterspaced-caps text link with a trailing arrow for secondary actions.
• Editorial testimonial: a large serif pull quote set between thin hairline rules, alongside the existing card, minimal, centered, and quote layouts.
• Image captions and frames: add a small muted caption under any photo, and frame it with a hairline border or a white gallery mat.
• Numbered headings: give a heading an oversized index like “01” for numbered editorial sections.
• Ready-made editorial components in the block menu: Framed Box, Numbered Heading, Editorial Quote, Ledger table, Matted Photo, the new button styles, and dots/accent dividers are all one click (or one / command) away.

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Visual Template Gallery with Live Previews

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Subscriber Contact Changes in the Activity Timeline

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One Canonical Way to Create Sequences

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CC and BCC Recipients on Every Email

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Static-Site Signup Forms and Forms MCP Tools

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Two-Way Per-List Consent Webhooks

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Segments, Events, and More in Conditional Blocks

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Programmatic Template Localization

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See Which Links Got Clicked in a Campaign

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More Accurate Click Counts

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Upload Email Images Directly from MCP

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Custom Email Locales

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Agent Handoff Prompts Now Include Setup Instructions

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Edit Any Existing Sequence Node from MCP

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Polls & NPS Surveys in Emails

• Feeds segmentation directly: every answer is saved to a subscriber attribute you choose (NPS scores as numbers, so segments can filter e.g. nps_score at most 6 for detractors) and appears in the subscriber’s activity feed.
• Automate follow-ups: each vote fires a poll.answered event you can use in Event Received sequence triggers and sync rules - thank promoters, win back detractors.
• Bot-proof: clicks from security scanners and link-preview bots are filtered out, and re-votes simply update the stored answer.
• After voting: recipients land on a hosted thank-you page with your custom message (previewed live in the block settings), or redirect them to any URL.
• Eight visual styles: Soft, Pill, Outline, and Filled buttons, plus four designed looks - Pop (hard-shadow boxes), Brutal (square uppercase slabs with ink shadows), Quiz (A/B/C letter badges), and Minimal (a bare ruled list with accent arrows). The style picker previews each one in your accent color.
• Results where you expect them: sent campaigns show a Poll Results card with the answer distribution, and NPS surveys get the score with the promoter / passive / detractor split. Click any answer row - or the promoter / passive / detractor counts - to open the exact historical subscribers behind that campaign and poll block, even if their current stored answer later changes. The same summary is returned by the campaign stats API, CLI, and MCP as a polls array; MCP can recreate the drill-down with the campaign-and-block-scoped pollResponse segment filter.
• Tamper-proof and deduplicated: every answer link is cryptographically signed, and re-clicks of the same answer never re-fire your automations.
• Push answers anywhere: subscribe an outbound webhook to the new poll.answered event.

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Custom Event Setup Returned With New Sequences

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Per-Step Sender Identity for Sequence Emails via API, CLI, and MCP

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Restructure Existing Sequence Graphs from MCP

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Segment by Number of Opens and Clicks

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Real Event Data in Previews and Test Sends

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Event Variables in Update Subscriber Steps

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Affonso Affiliate Integration

• Affiliates sync as subscribers with their tracking code, status, program, coupon code, and any custom metadata from your signup form.
• Existing affiliates and performance totals are backfilled on connect with a read-only Affonso API key, without replaying historical automation events or enrolling them into sequences.
• Running totals per affiliate: leads referred, conversions, total referred revenue, commission earned, and total paid out are kept up to date as attributes, so you can segment affiliates by performance (for example, referred revenue over $1,000). The read-only API key needs Affiliates, Referrals, and Commissions read permissions.
• Automate the whole lifecycle with provider-agnostic affiliate.* events: welcome new affiliates on affiliate.created, celebrate wins on affiliate.referral_converted, and confirm payments on affiliate.payout_paid, with event details like {{event.amount}} available in your emails. Attribute and event names are not tied to Affonso, so your automations and segments keep working if you ever switch affiliate platforms.

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Designed Template Gallery

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Prompt Creation Parity

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Smoother Editing for Imported HTML Emails

• Links are real text now: click a link or button label to place the cursor and type, double-click to select a word, and drag to select across it. The link editor opens alongside without stealing your keyboard, and it now includes a Text field so you can change a button’s label and URL in one place.
• Undo and redo work reliably: one Cmd/Ctrl+Z undoes your last edit and keeps the cursor where you were, redo brings it back, and saving after an undo saves what you see.
• Cmd/Ctrl+K adds a link using the same link editor as the rest of the app.
• Forward Delete respects your layout: deleting at the end of a section removes spacers or joins the next text section instead of breaking the email’s structure.
• The view follows your cursor when typing or pressing Enter near the bottom of a long email.
• Spell check is on while writing, and the invisible characters some editors leave behind no longer end up in sent emails.

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A More Fluid Email Editor

• Enter after a heading starts a new paragraph below it (press Enter mid-heading to split it), so you can type a title and keep writing.
• Backspace works between blocks: it deletes an empty block, and at the very start of a block it joins the text into the previous one with the cursor at the junction.
• Drag and drop is precise: dragged blocks track your cursor exactly, drops land above or below a block depending on which half you release over (with the insertion line showing exactly where), a new drop zone below the last block lets you drop content at the end of the email, and dragging into or out of columns shows the same insertion line.
• Undo keeps your place: after Cmd/Ctrl+Z the cursor returns to where you were typing, so you can undo and keep writing without reaching for the mouse.
• Arrow keys cross blocks: Left/Right at the edge of a block move into the neighboring one, and Escape steps out of text editing to the selected block, then clears the selection.
• Slash commands clean up after themselves - filtering the menu (like /div) no longer leaves the typed query behind in the email - and the formatting toolbar now waits until you finish selecting text instead of popping in mid-selection.

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Dark Mode and Blocked-Images Preview

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Smarter Pre-Send Checks

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Sequence Editor: Undo, Simulation, and More

• Undo and redo. Every canvas edit - adding, editing, deleting, and reordering steps - can be undone with Cmd+Z and redone with Cmd+Shift+Z, including accidental “Discard changes” clicks.
• Path simulation. Pick any subscriber and see exactly which steps they would take through the sequence, evaluated with the same condition logic the send path uses. The canvas highlights the path and explains each condition and branch decision. Nothing is sent or enrolled.
• Funnel view. Toggle the new funnel mode (F) on an active sequence to see where it leaks. Connections are only annotated where subscribers were actually lost (hover for the breakdown of failed, stopped, or finished), branch splits show their traffic share, and each email shows its open-rate change versus the previous one - the usual drop-off signal in a linear sequence.
• Duplicate step. Any action or delay step can be duplicated in place from its editor. Duplicating an email step also clones the email, so the copy is independently editable after you save the sequence.
• Collapsible branches. Wide branch sections can be collapsed into a compact summary card showing how many steps are hidden inside.
• Keyboard navigation. Arrow keys walk the canvas, Enter opens the focused email step, Delete removes it, and Cmd+F opens a step finder that jumps to any step by name or subject.
• Sort sequences by results. Sequence lists can now be sorted by goal conversions and attributed revenue, alongside date, opens, clicks, and CTR.

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Company Branding for AI-Generated Emails

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Continue in Your Agent from the AI Sidebars

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Full Recipient List on Multi-Recipient Transactional Sends

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Nested Repeat Blocks

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Product Feedback from the API, CLI, and MCP Server

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Chargebee Integration

• One-time setup: enter your site name, an API key, and webhook basic auth credentials - Sequenzy shows you the exact webhook URL to paste into Chargebee
• Full historical sync: customers, subscriptions, and paid invoices import automatically on connect, with MRR and LTV calculated for every subscriber
• Real-time billing triggers: payments, failed payments, refunds, trial starts, trial-ending reminders, trial conversions, cancellations, pauses, resumes, and reactivations all map to built-in saas.* events for automations
• Automatic tags: customer, trial, cancelled, churned, saas.monthly, and saas.yearly stay current as subscription statuses change
• Duplicate-safe: Chargebee webhook retries and duplicate deliveries never double-count revenue, and a manual Sync Revenue action reconciles anytime
• Supports both Product Catalog 1.0 and 2.0 sites, with non-USD currencies converted automatically

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Shopify SMS Consent Sync

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One-Off SMS from the Subscriber Page

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Inline Emoji Search in the Email and SMS Editors

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Sequence Builder: Components Palette and Organized Step Menu

• Floating components palette: a new collapsible panel on the left of the sequence canvas lists every step type. Click a component to add it at the end of your flow, or drag it onto the canvas - every insertion point between steps expands into a labeled drop zone while you drag, and the one under your cursor shows exactly what will be inserted
• Organized “Add a step” menu: step types are now grouped into Messages, Timing, Logic, and Actions sections in a wider two-column layout everywhere you add a step, so the right step is easier to find without scrolling

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SMS Everywhere: AI Assistant, API, CLI, and MCP

• AI assistant adds SMS steps natively: ask the sequence assistant to “add a shipping confirmation text” and it proposes a real Send SMS step with drafted copy - no more webhook workarounds. SMS additions always require your explicit approval before they apply
• AI SMS copywriting: the new POST /api/v1/generate/sms endpoint (and sequenzy generate sms in the CLI, generate_sms in MCP) drafts on-brand message variants with live encoding and segment counts
• SMS steps via API: create sequences with SMS steps (type: "sms" with plain-text text) in explicit steps, branch paths, and step insertion - so agents and migrations can build SMS journeys end to end
• SMS readiness check: GET /api/v1/sms/settings (CLI: sequenzy sms settings, MCP: get_sms_settings) reports add-on status, credit balance, numbers, and whether SMS steps will actually send
• Edit SMS steps programmatically: update an existing SMS step’s text, label, or ineligible-contact behavior via smsSteps in PUT /api/v1/sequences/{id} (MCP: update_sequence.smsSteps, CLI: sequenzy sequences update --sms-steps-json)
• Test sends from anywhere: POST /api/v1/sms/test (CLI: sequenzy sms send-test, MCP: send_test_sms) sends a real test message - credit-charged, quiet-hours exempt, capped at 5 per hour
• SMS webhook events: outbound webhooks now emit sms.sent, sms.delivered, sms.failed, and sms.opted_out (included in the default event set for new webhooks), so external systems can track SMS delivery and opt-outs in real time
• Compliance is automatic: Sequenzy adds your brand prefix to every message and the opt-out footer to the first message, so generated copy never needs boilerplate

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BCC Copies for Sequences

• Set one or more BCC addresses in the sequence settings modal - for example your customer support inbox, so the team sees exactly what each subscriber receives (separate multiple addresses with commas, up to 10)
• Copies are sent as true BCCs, so subscribers never see the extra recipients
• Applies to every email step in the sequence, including A/B test variants
• Leave the field empty to turn it off
• Also available via the API (bccEmails on PUT /api/v1/sequences/{id}), the CLI (sequenzy sequences update --bcc-emails), and the MCP update_sequence tool

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Best Emails on the Metrics Dashboard

• Best emails leaderboard: the top 3 emails for the selected period, covering both one-off campaigns and individual sequence emails (like each step of your onboarding flow)
• Sort by what matters: rank by attributed revenue, unique opens, or open rate - revenue is the default whenever at least one email has attributed revenue
• Jump straight to the source: each entry links to the campaign or sequence behind it
• Drill into the numbers: click an entry’s opens, open rate, or revenue to see exactly which subscribers opened the email or made an attributed purchase

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Finish Setup, Earn 500 Bonus Emails

• The checklist has a new third step: Generate an API key - connect the API, CLI, or your AI agent alongside creating your first campaign and adding subscribers
• Finish all three steps and 500 bonus emails land on your account (one time per account). Credits are spent before your plan allowance
• Any API key counts - one created from the setup flow, the settings page, or a CLI/MCP login

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Meta Audience Syncs Handle Lost Connections Gracefully

• Self-healing audiences: if the Meta audience behind a sync disappears (deleted in Ads Manager, or replaced by a reconnect), the next run recreates it automatically and continues syncing
• Automatic pause on revoked connections: when Meta stops recognizing the connection (password change, revoked permission), the sync is paused and marked Disconnected instead of retrying forever
• Guided reconnect: the audience sync dialog shows exactly what happened with a one-click reconnect button - reconnect, resume the sync, and it picks up on the next run

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International SMS With Cost-Weighted Credits

• Cost-weighted credits: US/CA segments stay at 1 credit; international segments use a per-country multiplier that reflects real carrier cost, so you’re never surprised by destination pricing
• Pricing calculator: pick a destination country and a monthly budget in Settings -> SMS to see how many messages it buys and the effective per-SMS rate, plus a full “View all country rates” table
• Country-aware quiet hours: the 11am-8pm send window is now evaluated in the recipient country’s timezone, not just Eastern Time
• Clear eligibility: subscriber profiles show each contact’s phone country, the credit multiplier that applies, and exactly why a contact can’t receive SMS; unsupported countries are skipped, never silently billed
• SMS now requires a paid plan (from $19/mo)
• Add it at upgrade: the plan upgrade dialog offers the SMS add-on under Add-ons with a volume slider - pick a monthly credit bundle (1k for $16/mo up to 75k) and buy it together with your plan. It stays a monthly charge even alongside an annual plan
• Segment and branch on SMS reachability: new Phone Number and SMS Status segment filters, plus Has phone number and Subscribed to SMS conditions in if/else and multi-branch sequence steps
• Skip or exit for unreachable contacts: each Send SMS step can either skip contacts who can’t receive SMS (default) or exit the sequence for them
• At-a-glance consent in the subscriber list: the Status column shows a green phone icon when a contact has a number and a red one when they opted out of SMS

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Shipment Tracking, Browse Abandonment, and Price Drop Events for Shopify

• Shipment events: ecommerce.order_shipped, ecommerce.order_out_for_delivery, ecommerce.order_delivered, and ecommerce.delivery_failed fire per shipment with tracking number, tracking URL, and carrier - build shipping confirmations with tracking links, and time review requests off the actual delivery instead of the order date. Reconnect your store once to grant the new read_fulfillments scope.
• Browse abandonment: when a known subscriber views a product and doesn’t buy, start a checkout, or add it to cart within the browse window (default 2 hours), ecommerce.browse_abandoned fires with the viewed product - at most once per subscriber per day
• Price drop alerts: when a product’s price drops by 5% or more, ecommerce.price_drop fires for everyone who viewed or carted the product in the last 30 days, with old price, new price, and percent off. If no sequence handles the event, a default price-drop email goes out automatically (active subscribers only) - build your own sequence on the trigger to replace it
• Accurate checkout recovery: ecommerce.checkout_started now also fires from checkout updates the moment the buyer’s email is known (once per checkout), and carries abandonedCheckoutUrl plus the final cart contents
• Honest revenue on refunds and cancellations: refunded and cancelled orders now subtract from subscriber revenue attributes (totalSpent, ltv, aov, ordersCount) and net out attributed campaign/sequence revenue
• Live catalog: product create/update/delete webhooks keep synced products, prices, and images fresh between full syncs
• Richer browse tracking: the storefront pixel now also captures collection views (ecommerce.collection_viewed) and searches (ecommerce.search_submitted)
• Simple controls everywhere: tune or disable browse abandonment and price drop from the Shopify settings dialog in the dashboard, sequenzy shopify settings in the CLI, the get/update_shopify_automation_settings MCP tools, or GET/PUT /api/v1/shopify/automation-settings
• One-click sequence templates: Shipping Confirmation, Delivered Review Request, Browse Abandonment, and Price Drop Alert templates, each pre-wired to the right trigger. Browse-abandonment and price-drop sequences automatically stop when the shopper buys the product

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Evidence-Based Domain Verification

• A new “Misconfigured” status. When a DNS record exists but has the wrong value (a conflicting MX from an old provider, a mistyped SPF), the domain now shows “Misconfigured” with the exact record to fix - instead of a generic “Failed”. The API returns the new status as well.
• No false alarms, structurally. A domain status only changes after repeated, confirmed observations spread over a time window. Lookup timeouts and nameserver hiccups can never demote a domain; genuinely deleted records are still caught within minutes of confirmation.
• “Rechecking DNS records” hint. If a check sees an inconsistent answer, the domain stays verified and sending continues while Sequenzy re-confirms over the next few minutes - and the dashboard says so.
• Smarter setup window. While you are actively adding records, the domain stays “Pending” with live per-record feedback. Waiting on the email provider never counts against your setup time.
• Internal transition logs. Every status transition is written to the audit trail and logged in Telegram with the DNS/provider evidence that triggered it.
• Tracking domains now follow the same verification model, including internal status-change logs.

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Recurring Campaigns

• The audience is re-evaluated at every run - new subscribers who match the list or segment are included, unsubscribed or removed ones are skipped
• Each run appears as its own campaign with its own stats, named after the template with the run date
• The email content is snapshotted per run, so you can keep editing the template between sends without rewriting past run history
• Cancel the recurring campaign at any time to stop the series

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Product Rotation: Don’t Show The Same Products Every Send

• Recommended product lists rotate automatically - nothing to configure
• Catalog lists can opt in with the Don’t repeat products toggle in the block’s settings
• Purchased products stay excluded, and when a recipient has seen everything, the oldest-seen products come back so the list never renders empty

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Tag Buyers By What They Bought

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Cleaner Block Settings In The Email Editor

• Settings are now grouped into titled sections (Content, Layout, Style, Visibility) with clear dividers, ordered by how often you need them
• Related controls share a row - width sliders include their unit toggle, corner radius pairs a value input with quick presets, and padding uses four clearly named inputs (Top, Right, Bottom, Left)
• Optional settings like fixed image height or discount expiration reveal their controls only when switched on
• Container styling (background, border, radius, padding) folds into a collapsed “Block Style” section that shows a one-line summary of what you customized, so untouched defaults no longer crowd the panel
• The countdown deadline is now a single date-and-time picker instead of two separate fields
• The panel is wider, so two-column rows have room to breathe

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Product Images As AI References For Everyone

• The product reference picker now shows a visual grid of product photos, so you pick by image instead of by name
• Image block settings show a live preview of the current image, and a new Generate with AI shortcut opens the image dialog straight on the AI tab

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Dynamic Product Lists From Your Store

• Recommended products - picked per recipient from their browsing and cart activity, then similar shoppers, then store bestsellers, then the newest in-stock products so the list never renders empty. The settings panel explains exactly how picking works, and a product never repeats within a list or across lists in the same email - even when the same product was synced twice under different ids
• Store catalog - your catalog, sorted by newest, price, or title, with optional filters by tag, collection, vendor, product type, or price range, resolved fresh at send time
• Hand-picked products - select exactly which products to show and in what order, with prices, images, and stock kept in sync with your store
• Campaign list - a personalized list computed by your campaign’s rules

• Skip already-purchased products leaves out anything the recipient bought in the last year - on by default for recommendations, opt-in for catalog lists
• Match the trigger event’s product limits the list to products related to the product on the event that triggered the email, so a browse-abandonment sequence can recommend items related to what the shopper viewed. The relation is customizable: pick which attributes must overlap (tags, collection, product type, or brand) and whether products must match any or all of them

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SMS & MMS Add-on

• Separate SMS consent - every subscriber has a phone field and an SMS consent status independent of their email status. Set consent when importing via CSV (with column mapping), through the API, or manually in the app. Consent is never inferred from a phone number alone.
• Compliance built in - STOP and HELP keywords are handled automatically, and quiet hours keep sends inside 11am-8pm ET (from 2pm on Sundays). Messages triggered outside the window are delivered when it reopens, never dropped.
• Click tracking - links are shortened automatically and clicks feed into your stats and revenue attribution, just like email.
• Prepaid credits - buy credits up front, get a low-balance email alert before you run out, and top up in a click.
• Replies land in your inbox - when a subscriber texts back, the reply is forwarded to your account email.

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More Reliable Domain Verification

• No more false failures. A verified domain is only marked failed after several consecutive checks confirm the records are really gone. A DNS lookup that times out or errors no longer counts against your domain, and we recheck within minutes instead of hours whenever a check is inconclusive.
• Delegated DNS zones now verify correctly. If your sending subdomain is hosted as its own DNS zone (for example, a separate zone for mail.yourdomain.com), our checks now query the right nameservers. These setups previously could fail verification even with correct records.
• Sends are held, not lost. If a domain is temporarily unverified, queued emails are delayed and retried automatically for about 20 minutes instead of failing immediately - enough to ride out a brief verification blip.
• Flexible SPF records. Your SPF record can include other providers alongside include:amazonses.com (and use -all); verification no longer requires an exact match.
• Tracking domains work behind Cloudflare. Custom tracking domains proxied through Cloudflare (orange cloud) now verify correctly.
• Internal verification alerts. If a verified domain loses verification, Sequenzy logs the transition internally with the record that needs attention. The dashboard banner continues to show affected domains.

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API Key Permission Scopes

• Existing keys are unchanged and keep full access.
• AI agent logins now default to Safer agent access. When you approve a CLI or MCP connection, the consent screen lets you choose the key’s permissions, and the default can inspect data and draft content but cannot send live emails, delete records, manage the team, or create API keys. Pick Full access on the consent screen if your agent needs to send.
• Live delivery is opt-in. Sending requires explicit permissions such as campaigns:send, transactional:send, sequences:activate, or automations:trigger. Keys without automations:trigger can still sync subscribers, events, and orders, but those writes will not start or continue automations, and creating subscribers that would queue a double opt-in email is rejected.
• SMTP checks permissions too. Authenticating to the Sequenzy SMTP relay requires a company key with the transactional:send permission.

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Code In The Email Editor

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Resend Campaigns To Non-Openers

• Available 6 hours after the campaign finishes sending, so opens have time to register.
• Works for any audience - all subscribers, lists, saved segments, or filtered audiences. Manual exclusions are preserved.
• Also available via the API, CLI (sequenzy campaigns resend-to-non-openers), and MCP (resend_campaign_to_non_openers).

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Conditional Blocks Can Branch On Request And Event Variables

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Raw Campaign And Sequence Event Logs

curl "https://api.sequenzy.com/api/v1/metrics/campaigns/camp_abc123/events?limit=100" \
 -H "Authorization: Bearer YOUR_API_KEY"

curl "https://api.sequenzy.com/api/v1/metrics/sequences/seq_abc123/events?eventTypes=delivery,open,click,bounce&period=30d" \
 -H "Authorization: Bearer YOUR_API_KEY"

sequenzy events --campaign camp_abc123 --limit 100
sequenzy events --sequence seq_abc123 --event-types delivery,open,click --period 30d --json

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Wait Until A Date In Sequences

• The date can be an ISO date string or a Unix timestamp
• Add an optional offset to resume before or after the date, like 1 day before a renewal or 2 hours after a booking
• Choose what happens if the date is missing or invalid: continue to the next step, or exit the sequence
• If the resolved date is already in the past, the step continues immediately

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Agent Auth Discovery And Current Limits

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Inbound Reply Webhook Events

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20% Off Your First Year For New Accounts

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Webflow Marketplace Install Onboarding

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Click Metrics To Chart Them

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Backfill Existing Shopify App Merchants

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Shared Domain Warning Before Large Sends

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SMTP Settings In The Dashboard

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Unsubscribe Page Now Follows Your Branding

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Saved Signup Forms

• Each form gets its own name and submission endpoint, with submission counts shown next to every saved form
• Audience targeting (lists, tags) and success behavior (message or redirect) are stored server-side, so editing them in the dashboard updates forms already deployed on your website - no re-embedding needed
• Edit, embed, or delete any saved form from the Forms screen
• Embed forms with a one-line JavaScript snippet or full HTML
• Plain HTML embeds set to show a success message now get a hosted confirmation page instead of raw JSON
• Free workspaces show a small “Powered by Sequenzy” pill under embedded forms and on the hosted confirmation page. Upgrading removes it - regenerate the embed code after upgrading to drop it from forms already on your site
• Existing deployed embeds keep working unchanged on the previous company-level endpoint

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Meta Custom Audience Sync

• Connect your Meta account in Settings → Integrations under the new Ads & Audiences section
• Map any segment to a custom audience in one of your Meta ad accounts, with hourly, daily, or weekly refresh
• One-click ready-made segments built for paid social: Zero LTV, No purchase in 1 year, Recent buyers, High spenders, Non-buyers, Engaged, and more - picked to match your store or SaaS setup
• Manual “Sync now”, pause/resume, and per-sync status with last-synced counts
• Emails are SHA-256 hashed before reaching Meta; only active subscribers are uploaded
• Full agent-surface support: manage syncs via the API, the CLI (sequenzy audience-syncs), and MCP tools (create_audience_sync and friends)

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Campaign Revenue Attribution for E-Commerce Orders

• Every ecommerce.order_placed event is attributed to the most recent email open or click within 24 hours (last-touch), using the order total as revenue. Repeat purchases count - unlike SaaS renewals, every placed order is a deliberate buy
• Campaign and sequence stats now include conversions and revenueCents in the metrics API, the CLI (sequenzy stats --campaign), and the get_campaign_stats / get_sequence_stats MCP tools
• The dashboard’s existing revenue attribution views (campaign list and detail) pick up commerce revenue automatically
• No setup needed - this extends the default revenue goal that already tracks saas.purchase. View documentation

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Segment by Purchased Product

• New “Purchased Product” segment filter with bought / didn’t buy / orders at least / orders less than operators
• Works across all commerce providers - Shopify, WooCommerce, and Commerce API orders - by matching order line items, including all your historical orders
• Available in the dashboard segment editor (with a product picker), the segments API, the CLI (sequenzy segments create --commerce-product shopify:42), and the create_segment / update_segment MCP tools. Filter values are provider-scoped (provider:productId) so the same product ID on two providers never collides
• Composable with every other filter, including nested AND/OR groups

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Landing Page Actions For API, CLI, And MCP

• Create, list, inspect, update, publish, unpublish, and delete landing pages through /api/v1/landing-pages
• Connect, update, and verify landing page custom domains from API, CLI, and MCP
• New CLI commands under sequenzy landing-pages
• New MCP tools such as create_landing_page, publish_landing_page, and connect_landing_page_domain
• Dashboard AI Agent Setup copy now points users toward landing page workflows

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Fixes for Shopify Product Currency and Description Formatting

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Double Opt-In Now Covers Events, Webhooks, and Tags

• New contacts created by events or tags are stored as pending and receive your confirmation email automatically
• Sequences triggered by the event or tag enroll the contact but wait at the trigger step - the first email only sends after the contact confirms
• Confirming resumes all parked sequences at once; enrollments that are never confirmed within the confirmation window are cancelled automatically
• Events and tags are still recorded while confirmation is pending, so segments and analytics stay accurate
• Contacts who unsubscribed earlier are never re-enrolled, and existing active contacts are unaffected

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Pick Products Directly in Trigger Filters

• An “Only for products” picker on the trigger, shown for any event that carries a product. It works across all providers: Shopify, WooCommerce, Stripe, and products pushed via the Commerce API
• Select multiple products to start the sequence when the event includes any of them
• Searchable product list with images, provider, and product ID - and an escape hatch to enter a custom ID for products not yet synced
• Property filter rows on product ID fields (like lineItems[].providerProductId) now use the same picker for their value instead of a free-text input
• Order and cart events now suggest lineItems[] fields (product ID, SKU, title, variant, quantity, price) in the property path autocomplete
• New one_of property filter operator that matches when a property equals any entry of a list (up to 50 values) - available in the dashboard, API, CLI, and MCP
• Picker selections are scoped to the product’s platform - one platform per filter, with platform-qualified custom IDs - so a product ID from one store can never accidentally match an identically numbered product from another
• Shopify checkout and refund events and WooCommerce cart/checkout events now include the same normalized lineItems as order events, so product filters work consistently across providers (refund events list the refunded products)

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Redesigned Settings Navigation

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Agent-Surface Parity: Run Campaigns, Audience, Team, Inbox, and Webhooks From CLI, MCP, and API

• Cancel, pause, or resume a sending campaign - resume can spread the remaining delivery over up to 72 hours - and duplicate or delete campaigns
• Create campaign A/B tests with test percentage, duration, and winner criteria, then add or remove variants
• Manage lists, segments, and tags fully: update and delete them, and remove subscribers from a list in bulk
• Manually enroll up to 500 subscribers into a sequence, starting at any step
• List your team, invite teammates as admin or viewer, and cancel pending invitations
• List, read, and reply to inbox conversations, add internal notes, and open, close, or mark them read
• Create, update, test, and delete outbound webhooks, inspect deliveries, and replay them - the signing secret is shown once at creation. DELETE /v1/webhooks/:id now permanently deletes the endpoint and its delivery history (it previously only disabled it); use PATCH with status: "disabled" to keep an endpoint without deleting it

​

Fixed: Segment Filters on Boolean Attributes

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Commerce API: Connect Any E-commerce Platform

• Push your product catalog with POST /api/v1/products - products power email product blocks, replenishment reminders, and back-in-stock alerts
• Push orders with POST /api/v1/orders - one call upserts the customer, triggers ecommerce.order_placed (or cancelled/fulfilled/refunded), updates revenue attributes (ltv, totalSpent, ordersCount, aov), and schedules replenishment
• Track started checkouts with POST /api/v1/checkouts to power abandoned checkout automations
• Register back-in-stock requests with POST /api/v1/back-in-stock - subscribers are notified automatically when a product upsert marks the item back in stock
• Safe retries everywhere: pushing the same order twice never double counts revenue
• Pass authoritative customerTotals from your platform when backfilling order history
• Manage the catalog without code: sequenzy products upsert / sequenzy products delete in the CLI (with one-shot deliverable upload via --file), and upsert_products / delete_product MCP tools (attach_product_file also accepts a local filePath when the MCP server runs locally)

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Digital Product Delivery for Stripe Products

• Your Stripe product catalog now syncs into Settings → Products (alongside Shopify and WooCommerce products)
• Attach a deliverable file to any Stripe product - upload it to Sequenzy (PDF, ePub, ZIP, images, audio, video - up to 100MB) or link to an externally hosted file
• Purchases automatically enrich the saas.purchase event with download.url and download.name, so sequence emails can link straight to the file
• A new Only for product picker on purchase triggers starts a sequence only when a specific Stripe product is bought
• Product-scoped triggers are also available programmatically: pass propertyFilters to POST /api/v1/sequences, the create_sequence MCP tool, or sequenzy sequences create --property-filters-json
• The email editor suggests the download variables when building purchase sequences
• Works with Stripe payment links and Stripe Checkout - no checkout changes required, and buyers become subscribers automatically
• Full API support: list products, attach/remove delivery files, presigned file uploads, and catalog sync via /api/v1/products
• CLI support: sequenzy products list, sequenzy products attach-file prod_abc --file ./guide.pdf, sequenzy products sync
• MCP support: list_products, attach_product_file, remove_product_file, and sync_products tools

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Hosted Landing Pages

• Build pages from templates for waitlists, lead magnets, launches, webinars, newsletters, demo requests, seasonal offers, agency leads, and feature announcements
• Edit sections, blocks, images, copy, desktop/mobile previews, SEO metadata, and page-level style settings in one workspace
• Add a native signup form with first name, last name, custom placeholders, success messaging, redirect URLs, list routing, and signup tags
• Publish draft pages to Sequenzy-hosted URLs, then copy or preview the public link from the page list or editor
• Connect a custom domain with CNAME verification and optional automatic Cloudflare DNS setup when available
• Track views and leads for each page from the landing-pages list

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WooCommerce Plugin On WordPress.org

• Install the WooCommerce plugin from its public WordPress.org listing
• Keep the guided Sequenzy pairing flow from WooCommerce -> Sequenzy
• Sync WooCommerce products, customers, guest buyers, orders, carts, and checkout activity
• Monitor plugin connection health and run manual store syncs from Settings -> Integrations
• Use the dashboard integration setup modal to open the WordPress.org install page instead of downloading a ZIP

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Live Sequence Test Runs

• Start a Run sequence test directly from the sequence builder
• Select one existing active subscriber so merge tags, branches, tags, lists, attributes, discounts, and webhooks use real subscriber state
• Compress waits with speed options like 60x, 120x, 240x, and 480x, so long onboarding or recovery flows can be checked quickly
• Send sequence emails through the test-email path with a [TEST] subject prefix while still creating normal send records for tracking and history
• Review recent test runs in the builder, including step status, accelerated wait timing, sent-email references, and failures
• Prevent accidental cross-sequence loops when test actions add tags or lists to the subscriber

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Custom Reply-To Domains For Reply Tracking

• Choose Your domain or Sequenzy for trackable reply-to addresses from Settings -> Email Tracking
• Use branded reply addresses like reply+{id}@inbound.yourdomain.com after the inbound MX record and SES receipt rule are active
• Fall back automatically to reply+{id}@inbound.sequenzy.com when a custom inbound route is not ready
• Show the required inbound MX record in domain setup, including automatic DNS creation where supported
• Register and clean up SES receipt rules for customer inbound domains as sending domains are verified or removed
• Validate inbound reply domains before threading replies into conversations

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Sequenzy Signup For Framer

• A ready-to-use Framer component for email signup forms
• Form ID, list routing, tag IDs, copy, layout, colors, radius, font size, and redirect settings in Framer’s right panel
• Submissions sent directly to Sequenzy’s public form endpoint, with no API key required in Framer
• Support for both component-based setup and Framer’s native Form webhook flow

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WordPress Plugin On WordPress.org

• Install the WordPress plugin from its public WordPress.org listing
• Keep the guided Sequenzy pairing flow from Settings -> Sequenzy
• Sync WordPress users, profile updates, and optional comment opt-ins
• Monitor plugin connection health from Settings -> Integrations

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Circular Countdown Timers And Expired States

• Two new Circle styles: an outlined dial and a solid accent disc, each with a sweeping progress ring that empties as the days/hours/minutes/seconds tick down
• A When expired setting that lets you either freeze the timer on 00:00:00 or replace the digits with a custom message such as “Offer expired”
• A live preview of the expired state right in the block settings, so you can see exactly what recipients get once the timer runs out before you send

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Countdown Timers

• A native Countdown block in the email editor, available from the block menu
• Four styles (Boxed, Minimal, Bold, Outlined) that automatically use your brand primary color
• Renders as a server-generated animated GIF that recalculates the time remaining on every open, so it works in Gmail, Apple Mail, and Outlook with no JavaScript or third-party service
• Localized labels: the DAYS / HOURS / MINS / SECS labels are translated to your company’s email language automatically (Ukrainian, German, French, and 15 more), baked right into the image
• Pick a deadline with a calendar and quick presets (Tonight, Next Monday, End of month…), choose whether to show unit labels, and optionally link the timer to your offer page

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Dynamic Image Sources In The Email Editor

• A redesigned, tidier Image Settings panel with clearer source, alt text, and link sections
• One-click “dynamic source” suggestions that prioritize subscriber attributes and fields containing an image or URL
• Inside event-triggered sequences, the actual event payload fields are offered as {{event.*}} variables (not just a generic placeholder), so you can drop a product image or screenshot URL straight from the trigger event

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Remote And Local MCP Setup In Dashboard

• Copy the hosted remote MCP URL for Claude.ai, Claude mobile, and other Streamable HTTP clients
• Follow the local stdio setup path for Claude Desktop, Claude Code, Codex, Cursor, Windsurf, and VS Code
• Keep personal-key creation and manual local config snippets in the same MCP setup modal
• Open the full MCP docs directly from the sidebar MCP setup flow

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Remote MCP Connector For Claude

• Add Sequenzy as a remote custom connector with https://api.sequenzy.com/v1/mcp
• Complete the Sequenzy OAuth flow from Claude without local config files
• Use the same MCP tools from browser and mobile clients that cannot launch a local stdio server
• Keep company selection available across API instances through shared Redis state
• Continue using the existing local npx -y @sequenzy/mcp setup for desktop and IDE clients

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Smarter Sequence Template Picker

• Your next step hero recommends the highest-impact template you do not already have live, with churn and recovery sequences prioritized over low-value nurture flows
• Projected monthly recovery is calculated from eligible subscribers, benchmark conversion, and your synced MRR or AOV (shows ? when the estimate is not ready yet)
• Eligible counts use active, emailable subscribers only, with tooltips that explain the math and a link to view matching contacts in a new tab
• Templates you already have running move to a dedicated Already live section at the bottom with toned-down styling
• Template cards and the preview modal share the same layout: projection, setup time, payment requirements, and email count chips with helpful tooltips
• The preview modal scrolls properly on both sides and drops the old fake requirements checklist and benchmark clutter

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Audience-Scoped Metrics And Revenue Attribution

• Filter dashboard metrics by all subscribers, a specific list, or a saved segment
• Combine audience filters with campaign, transactional, sequence, or all-email views
• See attributed revenue in the overview when your workspace has revenue-driving goals
• Review audience-scoped delivery trends, country breakdowns, reply metrics, and core engagement rates
• Identify list, segment, and email-type filters faster with icons in the dashboard controls

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Double Opt-In For Subscriber Signups

• Enable double opt-in from email tracking settings after setting a default sender profile
• Automatically create and customize the confirmation email, including the required {{DOUBLE_OPT_IN_URL}} link
• Keep pending subscribers unsubscribed until they confirm, then add their target lists, apply signup tags, and trigger the matching automations
• Use optInMode in the subscriber API to force double opt-in, confirm verified consent immediately, or obey the workspace setting
• Embedded signup forms now follow the workspace double opt-in setting

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Dark Mode For Everyone

• Switch between light, dark, and system theme from the dashboard sidebar
• Use the command palette to select a theme directly
• Theme preferences persist across sessions for every user

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Matching Stop Conditions For Event Sequences

• Stop conditions for event-triggered sequences can match stop-event fields against the original entry event, so a sequence can stop only when the same order, product, variant, or configured field path appears again
• Choose a matching field for stop conditions in the sequence builder when the trigger is event-based
• Matching stop conditions keep working through draft saves and compatible trigger edits
• Use matching stop conditions for flows such as “stop when the same order is refunded” or “stop when the same product is purchased again”

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Campaign Computed Lists For Personalized Repeat Blocks

• Add campaignData JSON to a campaign for reusable item sources
• Define computedLists that filter, sort, limit, and optionally backfill rows from campaign data for each subscriber
• Use computed list keys as repeat block sources in the campaign editor
• Preview the computed output for an existing subscriber or inline subscriber data before sending
• Send, test-send, duplicate, and A/B test campaigns with the same computed-list rendering path
• Use the API and CLI to upload campaign data and computed-list definitions

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Subscriber Activity And Segment Accuracy

• Subscriber activity timelines now group related send, delivery, open, and click events together
• Each sent-email activity item shows why the email was sent: campaign, sequence step, transactional email, or test email source
• Subscriber attribute edits from the dashboard and API now update segment filters more reliably after save
• Nested array custom attributes stay usable in segment filters when the underlying array values change
• Changing a bounced subscriber to a clean new email address reactivates the subscriber and clears soft-bounce state, while changes to known bounced addresses remain blocked
• Email HTML generation is more reliable for block emails and generated unsubscribe footers

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Signup Form Targeting, Segment Templates, And RTL Editing

• Signup form embeds can target selected lists and apply selected tags, with generated HTML/React snippets using the public forms endpoint
• The public signup form endpoint now accepts lists and tags query parameters while keeping existing hidden-field formats for deployed embeds
• Predefined segment templates now include more SaaS, ecommerce, and engagement audiences, including templates that use OR logic where it better matches the audience
• HTML editor direction handling now supports RTL emails while preserving existing LTR rendering behavior

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Sequence Branching And Enrollment Controls

• Add branch paths to sequence updates, so dashboard, API, CLI, and MCP clients can edit the right path in multi-branch automations
• Add sequence conditions for prior email link clicks and subscriber events, with link suggestions pulled from sequence emails where available
• Add an enrollment gate that can pause new sequence entries while allowing existing active and waiting runs to continue
• Record sequence lifecycle activity events for finished, stopped, and failed runs on subscriber profiles
• Send sequence lifecycle events through outbound webhooks when teams subscribe to those event types

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External Subscriber IDs Across APIs And Integrations

• Create, update, find, and delete subscribers by externalId
• Add and remove tags, trigger events, and send transactional emails using externalId when the subscriber already exists
• Import subscriber external IDs from CSV files and show them in subscriber tables and profiles
• Use external IDs from CLI, MCP, Zapier, and n8n workflows
• Map Supabase webhook columns into subscriber external IDs so future updates merge into the same subscriber even when email changes

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Sequence Enrollment Cancellation From API, CLI, And MCP

• Use the public API to cancel enrollments inside a required sequence
• Target one subscriber by subscriberId, or target all matching enrollments by entry-event field values
• Run field-value cancellation as a dry run before applying bulk changes
• Use the same workflow from the Sequenzy CLI and MCP cancel_sequence_enrollments tool
• Skill guidance and OpenClaw-facing docs now describe when agents should use subscriber-targeted or field-value cancellation

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Outbound Webhooks Available To Workspaces

• Create and manage signed webhook endpoints from the dashboard
• Use the public /v1/webhooks API to list, create, update, test, replay, and inspect webhook deliveries
• Receive email lifecycle events for sent, delivered, delayed, bounced, complained, opened, clicked, and unsubscribed messages
• Webhook payloads include the Sequenzy subscriber ID and, when available, the customer-owned subscriber external ID

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AI Images, HTML Import, And Website-Free Workspaces

• Generate AI images from inside the email image dialog, with support for brand context, product/reference uploads, and background worker processing
• Import full HTML emails by uploading an HTML file directly into the editor
• Create workspaces without a website URL, with template filtering and product-info setup adapted for website-free companies
• Show a clearer landing-pages waitlist experience for workspaces waiting on hosted landing page tools

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Repeat Blocks For Dynamic Email Content

• Add repeat email blocks that render collections from subscriber attributes, event data, transactional variables, and preview data
• Add repeat grid layouts for multi-column repeated content in the editor, preview, test sends, and sent email HTML
• Add repeat-block variable helpers and preview data tools so nested item variables are easier to inspect before sending
• Use repeat blocks in campaigns, transactional emails, sequence emails, and test sends through the same rendering path

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Test Email Sending Safeguards

• Test emails now require explicit recipients, carry source metadata, and are accounted for consistently across campaign, sequence, and transactional flows
• Transactional test sends run through stronger phishing-guard checks before sending
• Test-send activity now carries enough context to distinguish campaign, sequence, and transactional previews
• Domain setup checks are stricter before test emails use a sending domain

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Custom Tracking Domains And Branded Link Routing

• Custom tracking domains can be connected with a CNAME and verified against Sequenzy’s managed tracking target
• Click, open, unsubscribe, and Sequenzy branding links use the customer’s verified tracking domain when one is configured
• Emails sent from shared sequenzymail* sender domains use matching shared tracking hosts where available
• Emails without a custom tracking domain fall back to sequenzylink.com instead of direct sequenzy.com tracking links
• Existing sent-email tracking links remain accepted, so older campaigns keep working while new sends use the updated routing

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Managed Replies, Regional Sending, And Pause Controls

• Accept inbound mail for managed domains so replies can be routed through Sequenzy-owned infrastructure
• Forward replies sent to system domains back to the configured destination inbox
• Automation sends now use tracked reply-to routing where available, so sequence replies are recoverable like campaign replies
• SES sending now routes by the sending domain’s configured region, including region-aware system domains
• Admins can manage company sending limits and see pause metadata for campaigns and sequences
• Campaigns and sequences now show clearer pause reasons and pause sources in dashboard lists and detail screens
• Paused send failures are hidden from failed views, and paused sequence sends are treated as queued instead of failed
• Company-specific sender health thresholds can override the default bounce, complaint, and pause policy settings

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Transactional Email APIs

• Create transactional emails through the public API and MCP tools
• List, retrieve, and update transactional emails through the public API and MCP tools
• Update transactional names, slugs, sender profiles, reply profiles, templates, and enabled state through the API
• Use the same transactional management workflows from automation clients through MCP

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Subscriber Attribute Editing And Segment Updates

• Subscriber attribute changes from dashboard edits, imports, webhooks, and payment syncs now update segment filtering in the background
• Add custom attribute creation and JSON editing tools on subscriber profiles
• Add manual subscriber refresh controls and clearer import progress handling

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Bulk Subscriber Imports And Locked Discounts

• Allow company admins to run bulk subscriber imports
• Add subscriber-locked Stripe discounts for one-code-per-subscriber discount workflows

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Longer Campaign Spread Windows

• Campaign scheduling now supports spread durations up to 72 hours
• Resume controls accept the same 1-72 hour spread range for paused campaigns
• The campaign wizard slider now exposes the expanded spread window

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Commerce Product Automations, Back-In-Stock, And Subscriber Revenue Cleanup

• Shopify products now sync with variants, stock state, images, URLs, pricing, and replenishment settings
• Shopify reconnects now verify the actual granted OAuth scopes before reusing a saved token, so stores missing product/order permissions are prompted to reconnect
• Product-level replenishment reminders can queue after Shopify and WooCommerce purchases, with product-level or variant-level matching
• Replenishment reminder jobs are skipped if the subscriber repurchases the same product before the reminder is due
• Sequences triggered by ecommerce.replenishment_due now default to stopping when the same product is purchased again
• The Shopify Notify Me storefront block captures back-in-stock requests, and product sync triggers ecommerce.back_in_stock when matching variants return to stock
• Sequences triggered by ecommerce.back_in_stock now default to stopping when the same item is purchased or goes out of stock again
• Back-in-stock and replenishment matching now documents the product fields Sequenzy checks: provider, providerProductId, providerVariantId, lineItems[].providerProductId, and lineItems[].providerVariantId
• Event-triggered sequences now support matching_field enrollment with enrollmentFieldPath, so you can block duplicate active runs for the same subscriber and event field value while still allowing separate runs for different products, variants, orders, or other event-scoped objects
• The dashboard suggests matching field paths from recent trigger event payloads, and the same field is available through the public API, CLI, and MCP create_sequence / update_sequence tools
• Subscriber profiles now show purchased products from Shopify/WooCommerce order line items alongside Stripe purchased products
• Subscriber tables now show AOV from aov or legacy averageOrderValue
• Legacy duplicate commerce attributes are cleaned up in the UI: totalRevenue is treated as an ltv fallback, and averageOrderValue is treated as an aov fallback
• Dynamic product previews now handle event-scoped product variables, so product blocks backed by event.product can still be previewed with sample products
• Product settings now show pending replenishment recipients in a denser list, and known subscribers open directly from that list

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Dynamic Stripe And Shopify Discount Actions In Sequences, API, CLI, And MCP

• A new Create Discount sequence action that creates dynamic Stripe coupons/promotion codes or Shopify discount codes during automation runs
• Discount context merge tags like {{discount.code}}, {{discount.percentOff}}, and {{discount.expiresAt}} for later emails in the same sequence
• Public sequence creation now accepts explicit create_discount steps alongside email steps
• MCP create_sequence and CLI sequenzy sequences create --steps-file now document and pass through discount action steps
• Sequence activation now blocks discount workflows until the selected provider is connected, so codes cannot fail at send time because the provider is missing
• Discount expiration dates are validated across the builder and worker so past dates are rejected before unusable codes are created
• Expiration can be set as a relative duration (expiresInHours) so flows like “valid for 48 hours” restart per enrolled subscriber, alongside the existing absolute expiresAt date

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Nested Segment Logic, Event Filters, And Segment Filters

• Nested filter groups for rules like last_login within 90 days AND (plan_end is empty OR plan_end is before today)
• Custom event filters such as saas.purchase:30d, saas.purchase:all, and saas.purchase:5:30d
• Segment filters that reference another saved segment by ID, with cycle and depth guards during evaluation
• Existing flat segment filters remain supported and continue to use the legacy wire shape unless nested logic, event filters, or segment filters are used
• Dashboard, public API, CLI, and MCP surfaces now accept the v2 root filter shape
• Subscriber filters now include is_empty and is_not_empty operators for attributes and other nullable fields

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AI Generation Across API, CLI, And MCP

• New generation endpoints for draft emails, sequence content, and subject line ideas
• sequenzy generate email, sequenzy generate sequence, and sequenzy generate subjects now return real generated content instead of placeholder messages
• Campaign creation now supports --prompt, with generated blocks used when available so the draft remains editor-compatible
• MCP campaign creation can generate prompt-based campaign content before creating the draft campaign
• /v1 remains accepted as a backwards-compatible alias for /api/v1
• Generated sequences are capped at 10 emails across the API, CLI, and MCP surfaces

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Supabase Auth Emails Through Sequenzy SMTP

• One-click creation of the default Supabase auth transactional templates from the integration modal
• SMTP JSON payload support for selecting a Sequenzy transactional email by slug or transactionalId
• Support for both variables and dataVariables in SMTP template payloads
• Automatic shared-domain sender provisioning when Supabase defaults need a send-ready sender profile
• Updated setup guidance for mapping Supabase template variables to Sequenzy merge tags

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Campaign-Specific Engagement Filters

• Engagement filters (emailSent, emailOpened, emailClicked, emailBounced, emailComplained) now accept a specific sent campaign as the value, in addition to the existing 7/30/90/180 day windows
• The dashboard value picker now groups rolling time windows and individual campaigns into separate sections so each option is obvious
• Filter pills now render campaign-scoped conditions naturally (bounced in "Welcome email" instead of a generic chip)
• The AI filter builder understands phrases like “bounced the welcome email but not the onboarding email” and resolves the campaign names against your sent campaigns
• sequenzy segments create --filter-json accepts {"field":"emailBounced","operator":"is","value":"campaign:<campaign_id>"} for all engagement fields
• MCP create_segment documents the same campaign:<campaign_id> value format for engagement filters

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Target Specific Lists from the Stripe Integration

• New Lists for new subscribers section in the Stripe authorize screen, with an “All lists” (default) or “Specific lists” picker
• Stripe webhook-driven subscriber creation honors the configured lists
• Stripe revenue sync honors the configured lists when creating new subscribers
• Existing subscribers are never re-added to or removed from lists by Stripe sync

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OR Segments And Clearer Recipient Counts

• Saved segments now support both AND and OR filter logic across the dashboard, API surfaces, CLI, and MCP
• sequenzy segments create now supports --match any for OR-based segments
• MCP create_segment now documents filterJoinOperator: "or" for match-any segments
• Segment views now distinguish total matched contacts from active subscribers
• Campaign recipient selection now uses the active subscriber count for saved segments, so the estimate lines up with who will actually be sent

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Conditional Email Content In The Editor, CLI, And MCP

• A new Conditional Display control in the email editor so blocks can render only when a merge-tag value matches a rule
• Support for conditions like equals, contains, exists, and numeric comparisons
• Preview and send-time evaluation using the recipient’s real merge-tag data
• sequenzy campaigns create|update and sequenzy templates create|update now accept --blocks-json and --blocks-file
• MCP create_campaign, update_campaign, create_template, and update_template now accept blocks payloads for editor-compatible content
• Updated API docs for draft campaign updates when using block payloads

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Default Reply-To Across Campaign Setup

• New campaigns created through the MCP API now inherit your company’s default reply profile automatically
• PUT /api/v1/campaigns/{campaignId} now lets you update a draft campaign’s reply-to using either a reply profile ID or an existing reply profile email
• sequenzy campaigns update now supports --reply-to and --reply-profile for draft campaigns
• The MCP update_campaign tool now exposes the same reply-to fields and validates unsupported combinations before sending the request
• Creating a new reply profile from the dashboard can now make it the company default and immediately apply it in campaign and transactional editors

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Dashboard Assistant Follow-Ups

• Context-aware starter prompts during onboarding, including questions like What do I start with? and How can I add more about my company?
• Dashboard prompts focused on review and next actions, including Tell me what happened last week
• Scoped performance prompts like Show my top performing sequence and best-campaign style questions now return the actual sequence or campaign instead of company-wide totals
• A floating follow-up chat that opens when you continue the conversation, so you can keep asking for explanation or next steps without losing context
• Product-info guidance inside the assistant, so it can point you to the right settings when your company context is thin

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CLI And MCP Errors Now Explain The Fix

• Human-readable failure descriptions for common auth, network, input, permission, and rate-limit issues
• Concrete next-step guidance in the returned error text so agents can retry with the right fix
• Direct docs.sequenzy.com links in CLI and MCP error output for faster self-recovery
• MCP tool failures are now explicitly marked as errors with isError: true

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CLI Login Links For Headless Environments

• sequenzy login now prints the approval URL directly in the terminal
• The CLI also shows the approval code so you can verify the right session before approving it
• The login command keeps waiting in the terminal until approval is completed and the API key is stored locally
• A smoother authentication flow for remote shells, AI agents, and other environments where browser launching is unreliable

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Ask The Dashboard To Do It

• Ask questions like What are my metrics for last 30d? and get a live summary without leaving the dashboard
• Type requests like Create a welcome sequence to open a matching starter flow directly in the sequence builder
• Use natural-language shortcuts for campaign creation and subscriber import from the same box
• Get the same assistant entry point during onboarding, so you can move from first login to first action faster

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Expanded Email Provider Coverage

• More provider buckets for regional mailbox hosts such as UKR.NET, Seznam, GMX, Onet, Interia, Bluewin, Telenet, and others
• More hosted-provider MX detection for providers such as Rackspace, Amazon WorkMail, OVH, and Titan
• Updated provider labels in filters so buckets like iCloud and Custom domain read more naturally in the UI
• The same background detection and ClickHouse-backed filtering model, now with broader provider coverage

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Filter Subscribers By Email Provider

• A new Email Provider filter in subscriber and segment builders
• Background detection for new subscribers and touched existing subscribers without blocking imports or API writes
• Canonical provider grouping so Gmail and Google Workspace are both treated as Google, and Outlook/Hotmail/Microsoft 365 are treated as Microsoft
• Provider values synced to ClickHouse for fast segment filtering

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Adjustable Email Container Padding

• Horizontal padding and Vertical padding sliders in the Spacing section of Email Themes
• Support for both company-wide default themes and per-email theme overrides
• Matching padding in the editor canvas, preview output, and sent email HTML
• An easier way to make emails feel less cramped on mobile without changing the content itself

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Event Properties In Sequence Emails

• Use merge tags like {{event.city}} or {{event.alert.maxSpeed}} inside sequence emails
• Event properties are stored on the sequence run, so later emails in the same sequence keep using the original event snapshot
• Automation test emails now accept event preview values so you can verify the output before activating the sequence
• Event property variables are shown in the email preview panel once you add them to your template

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Public And Private Subscriber Lists

• Public lists appear in the subscriber email preferences page
• Private lists stay internal and are hidden from subscriber preference management
• New companies still get Product Subscribers and Newsletter Subscribers by default, and both are created as public lists
• Public-list copy in the create-list dialog now warns you to use subscriber-friendly names

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Sequence Steps Can Now Update Subscriber Lists

• A new Update Lists step in sequences with Add to List and Remove from List modes
• List-aware sequence actions in the visual builder and worker runtime
• Support for using subscriber lists as sequence routing primitives, not just trigger conditions
• Add-to-list actions now respect the target list membership state instead of duplicating active memberships

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Advanced Sender Routing

• Sender profiles can keep a visible From address on one verified domain and route through another verified sending domain in the same workspace
• Dedicated IP selection now follows the routing domain instead of inferring it from the visible sender address
• Campaigns, sequences, transactional emails, test sends, and forwarded replies all use the same authenticated-domain routing behavior
• Review screens show a subtle via your-domain.com hint only when visible sender and routing domain differ

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Dedicated IP Routing For Sending Domains

• A dedicated IP management section inside domain settings
• Dedicated IP status visibility so pending purchases can appear before SES setup is finished
• Multi-domain assignment so one dedicated IP can power several sending domains
• Ready-only assignment so pending IPs stay visible but cannot be attached yet
• Domain detail pages now show when a domain is already routed through a dedicated IP

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Stripe Product Segments In CLI And MCP

• sequenzy segments list, sequenzy segments count, and sequenzy segments create
• Native CLI flags for Stripe product filters like “bought”, “didn’t buy”, and payment thresholds
• Explicit MCP create_segment guidance for stripeProduct filters
• Updated CLI and MCP docs so the Stripe-product segment workflow is discoverable

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Stripe Sync Setup Controls

• Choose which Stripe products count for customer sync
• Optionally keep syncing users who have not made any payment yet
• Pick which synced products are allowed to drive webhook-based updates
• Select extra customer or subscription metadata keys to carry into subscriber attributes
• Reopen these settings any time from the gear icon in Settings -> Integrations

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WordPress And WooCommerce Integrations

• A new WordPress integration for syncing users, profile updates, and optional comment opt-ins
• A new WooCommerce integration for syncing products, customers, guest buyers, orders, and recovery events
• Install, connect, reconnect, disconnect, and sync controls in Settings -> Integrations
• Automatic initial sync after connection for both integrations

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Company And Per-Email Theme Controls

• Company-wide email themes that set the default look for all emails
• Per-email theme overrides with a reset option to inherit the company theme again
• Built-in starting presets: Default, Soft, Editorial, and Bold
• Controls for typography, spacing, radius, content width, padding, and core email colors
• Send-time rendering that uses the saved theme across campaigns, automations, transactional emails, and test sends

​

Event And Tag Trigger Visibility

• Event settings now show a last-24-hour contact count for each event
• Tag settings now show a last-24-hour contact count for each tag that was added
• Both settings pages now show which active sequences currently listen for that event or tag
• Paused sequences are shown separately so you can spot flows that would trigger if reactivated
• Subscriber activity now shows which sequence an event or added tag triggered, or would have triggered if the sequence is paused

​

Reusable Email Components

• Save a selected block as a reusable component from the Components sidebar
• Save a top-level section made of multiple adjacent blocks
• Reuse saved components from the sidebar, the inline add-block menu, or drag and drop
• Generate a reusable component with AI from a prompt and save it straight into your library
• Saved components reuse the same block system as the editor, so they stay editable after insertion

​

Free AI HTML Email Builder

• AI chat that drafts subject lines, preview text, and email-safe HTML from a prompt, URL, or screenshot
• Block-based design editor with slash commands (type ”/” to insert blocks)
• Live preview tab with desktop and mobile width toggle
• Editable HTML tab for direct code changes
• Drag-and-drop component sidebar with typography, media, buttons, layout, and footer blocks
• Copy and download actions for the final HTML output

​

Custom HTML Blocks In The Email Editor

• A new HTML block in the component picker and slash-command menu
• Inline code editing directly on the canvas, with a live preview below it
• Matching render behavior in the editor preview and sent emails
• Support for merge tags like {{FIRST_NAME}} inside your custom HTML snippets
• Existing full-email HTML import mode remains available for complete HTML documents

​

Multi-Language Email Localization

• Company-level localization settings for supported locales, fallback locale, subscriber attribute mapping, and raw value mappings
• Per-template localized variants with sync status tracking for synced, stale, syncing, and failed
• AI-powered sync from your primary language into the extra locales you support
• Send-time locale resolution across campaigns, automations, transactional template sends, and A/B test variants
• Read-only localization visibility in both CLI and MCP for company settings and template variants

​

Update Tags Action In Sequences

• A new Update Tags step in the add-step menu
• An in-step selector to choose whether the step should add a tag or remove one
• Full support for editing existing tag steps after they are added
• Runtime execution for both add-tag and remove-tag actions when contacts move through a sequence

​

Installable Sequenzy Skills

• A reusable sequenzy-email-marketing skill you can install with npx skills add Sequenzy/skills --skill sequenzy-email-marketing
• Guidance for authentication, stats, subscriber management, and transactional email workflows
• Clear notes on current CLI gaps so agents fall back to the dashboard or API when needed
• A dedicated skills repo that can grow with more Sequenzy-specific agent workflows over time

​

Reliable Natural-Language Date Filters

• Built-in Added filter presets now use plain-English values like 7 days ago and 30 days ago
• Fixed dates like 2026-03-01 still work and are validated before use
• Natural-language expressions like last week, today, and 3 days from now stay supported
• Unsupported shorthand inputs like 7d and 24h are no longer part of the date-filter contract

​

Natural-Language Date Filters

• Rolling date expressions like 7d, 30 days ago, and 3 days from now
• Fixed date values like 2026-03-01 and Mar 1 2026
• Clear rolling-vs-fixed behavior: relative phrases re-evaluate over time, fixed dates stay fixed
• Date-aware custom attribute comparisons that accept the same date formats

​

Date-Aware Subscriber Attribute Filters

• Date-only custom attributes like 2026-03-20 are normalized for range filters
• Full ISO datetime strings with offsets are supported for segment comparisons
• Exact-match and range filters now use intentional date parsing instead of partial numeric coercion
• Existing string and numeric attribute filters continue to work as before

​

Segment Triggers In MCP Sequences

• create_sequence now accepts trigger: "segment_entered"
• You can pass a segmentId from your saved segments
• MCP resolves the segment name automatically so the created sequence is labeled correctly
• This works for both AI-generated sequence creation and explicit-step sequence creation

​

Segment Exit Stops For Sequences

• A new per-sequence setting on the Segment entered trigger
• Automatic cancellation of active and waiting steps when the contact leaves the triggering segment
• The same 8-minute fallback segment evaluation used for enrollments, so exits stay in sync with entries
• No change to baseline behavior for current segment members when you first activate the sequence

​

Segment-Entered Sequence Triggers

• A new Segment entered trigger in the sequence builder
• Automatic evaluation after relevant subscriber data changes, plus a background check every 8 minutes
• Safe baseline behavior so existing segment members are not enrolled when you first activate a sequence
• Automatic re-baselining when you change the segment definition or reactivate the sequence
• Manual Enroll Existing Subscribers support when you do want to send the sequence to current segment members

​

Flexible Campaign Delivery Planning

• Separate controls for when sending starts and how delivery is paced
• Scheduled + spread delivery support in the campaign wizard
• A clearer delivery summary during setup and review
• Existing Send Time Optimization support for both immediate and scheduled starts
• Warmup recommendations that now suggest spread without forcing immediate send

​

Automatic UTM Tracking for Email Links

• Account-level defaults for utm_source, utm_medium, utm_campaign, utm_content, and utm_term
• Template variables like {{email.subject}}, {{link.text}}, and {{company.name}}
• Per-link manual override from the email editor when a URL should stay untouched
• Automatic exclusions for unsubscribe, preferences, social, and legal links
• Consistent tagging across buttons, rich-text links, image links, CTA blocks, and product links

​

Delivery Delay Tracking

• Delivery delay rate shown as a percentage of total emails sent
• Raw count of delayed emails
• Visual progress bar for quick assessment
• Only displayed when delays are detected, keeping your dashboard clean

​

Shopify Integration

• One-click OAuth setup — Connect your Shopify store from Settings → Integrations
• Automatic customer sync — Subscribed customers are imported with their order history and spend data
• Product catalog sync — Products are synced and available as drag-and-drop email blocks in the editor
• Real-time webhooks — Order placed, cancelled, fulfilled, refunded, customer created, and checkout started events are tracked automatically
• E-commerce tags and sync rules — Built-in ecommerce.customer tag is auto-applied on first purchase, lead tag on customer creation, and refunded tag on refunds
• Product email blocks — New Commerce category in the editor with small, medium, and large product card layouts

​

Enroll Subscribers at a Specific Step

• Hover over any action node in the sequence editor and click the Enroll button
• Choose from finished subscribers or search for any subscriber by email
• Subscribers who already passed the selected step are automatically filtered out
• Selected subscribers start processing from that step, skipping all previous steps

​

Simpler Domain Setup

• DKIM: 1 TXT record instead of 3 CNAME records
• SPF: 1 TXT record (unchanged)
• MX: 1 MX record (unchanged)
• Total: 3 records instead of 5

​

Send Emails Without a Custom Domain

• Testing your email flows before going live
• Quick experiments and prototyping
• Non-essential communication where inbox placement isn’t critical

​

Spread Over Time Campaign Delivery

• Choose “Spread over time” as a delivery option in the campaign schedule step
• Configure the delivery window from 1 to 24 hours using a slider
• Automatic warmup recommendation for accounts that have sent fewer than 10,000 emails and are targeting 1,000+ recipients
• Spread and Send Time Optimization are mutually exclusive — enabling one disables the other

• Warming up a new sending domain
• Sending to large lists for the first time
• Maintaining consistent deliverability with large campaigns

​

Email Analytics API

• GET /api/v1/metrics — Account-wide metrics
• GET /api/v1/metrics/campaigns/:campaignId — Per-campaign metrics
• GET /api/v1/metrics/sequences/:sequenceId — Per-sequence metrics with per-step breakdown
• GET /api/v1/metrics/recipients — Per-recipient engagement data (opens, clicks, unsubscribes)

• Aggregated totals: sends, deliveries, unique opens, unique clicks, unsubscribes
• Calculated rates: delivery rate, open rate, click rate, unsubscribe rate
• Sequence step-by-step breakdown to identify drop-off points
• Recipient-level engagement for CRM sync and support lookups
• Filter by sliding window (1h, 24h, 7d, 30d, 90d) or custom date range

​

HTML Email Import/Export

• Import: Paste HTML from any email builder and it converts to editable blocks
• Export: Download your email as clean HTML
• HTML block: A new block type for embedding raw HTML directly in your emails

​

Email Management in Sequence Builder

• Filter emails: Toggle between used and unused emails to keep your workspace clean
• Delete unused emails: Remove emails that aren’t referenced by any sequence step
• Usage protection: Emails in use by sequence nodes or A/B tests cannot be deleted

​

Subscriber Filters Persist on Navigation

​

Dodo Revenue Tracking

​

n8n Integration

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Soft Bounce Rate Enforcement

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Bounce Diagnostics

• Bounce type breakdown: Permanent, Transient, or Undetermined with specific sub-types (e.g., “mailbox full”, “invalid address”)
• Contextual tips: Actionable guidance based on the specific bounce reason
• Bounce severity: Hard vs. soft bounce labels in the sent emails table

​

Campaign Approval Flow

​

Image Block Improvements

• Clickable images: Add a link URL to make any image clickable
• Alignment: Position images left, center, or right
• Percentage-based widths: Set image width as a percentage (10-100%) in addition to pixel values

​

A/B Test UX Improvements

​

Campaign Engagement Chart

​

Adaptive Campaign Sending

​

Metrics Accuracy Improvement

​

Provider-Specific DNS Records

​

Domain Verification Guards

​

Subscriber Search in Test Emails

​

Checkout Abandonment Tracking

• When a checkout session expires (Stripe, Dodo) or a subscriber has zero spend, they automatically receive the visited-payment-page tag
• The tag is automatically removed when any purchase event fires
• Use this tag to trigger a checkout abandonment sequence and recover lost revenue

1. Create a new sequence with the trigger “When tag added: visited-payment-page”
2. Set the stop condition to “When tag removed” (so the sequence stops if they purchase)
3. Design your recovery emails — remind them what they’re missing

​

Dodo Payments Integration Fix

​

Custom Email Fonts

• System fonts: Arial, Helvetica, Georgia, Times New Roman, Verdana, Tahoma, Courier New, and more. These are universally supported across all email clients.
• Web fonts: Inter, Roboto, Open Sans, Lato, Montserrat, Poppins, Playfair Display, Merriweather, and 40+ more from Google Fonts. These render in modern email clients with graceful fallbacks.

​

Automatic Stop Condition Sync

• Tag triggers: When you trigger on tag added (e.g., “trial”), the stop condition auto-sets to “when tag removed”—so users exit when they’re no longer in trial
• List triggers: When you trigger on contact added to a list, the stop condition auto-sets to “when removed from list”
• Inactivity triggers: When you trigger on inactivity (e.g., no “login” event for 14 days), the stop condition auto-sets to “when event received”—so re-engaged users exit immediately

​

YouTube Video Block

​

Dashboard Command Palette

​

MCP Integration & CLI

• Add and manage subscribers
• Create email sequences from natural language prompts
• Draft campaigns
• Send transactional emails
• View analytics and performance stats
• Generate email content with AI

npx @sequenzy/setup

# Login
npx @sequenzy/cli login

# Add a subscriber
npx @sequenzy/cli subscribers add user@example.com --tag vip

# Send an email
npx @sequenzy/cli send user@example.com --template welcome

# View stats
npx @sequenzy/cli stats

​

Inbound Webhooks with Payload Mapping

1. Create a sequence with a trigger like “When call-booked event received”
2. Copy the unique webhook URL from the trigger settings
3. Paste the URL into your external service (Cal.com, Typeform, etc.)
4. Send a test webhook — Sequenzy captures the raw payload
5. Map fields from the payload to Sequenzy fields (email, first name, custom properties)
6. Save the mapping — future webhooks trigger the event automatically

• No API keys needed: The URL IS the authentication — just paste and go
• Any payload format: Sequenzy captures whatever your external service sends
• Visual field mapper: Click on values in the captured payload to map them to subscriber fields
• Live preview: See extracted values as you map fields
• Auto-create subscribers: Subscribers are created automatically if they don’t exist

​

Sent Emails List in Campaign Review

​

Discord & Reddit Social Links

​

Zapier Integration

• Create or Update Subscriber: Add leads from Typeform, Webflow, or any form tool
• Add/Remove Tags: Tag subscribers based on actions in other apps
• Trigger Events: Fire custom events to start automations
• Delete Subscriber: Handle unsubscribes from other systems
• Find Subscriber: Look up subscriber data by email

• Add Typeform respondents as subscribers with their answers as attributes
• Tag Calendly bookings as “booked-call” and trigger a nurture sequence
• Sync Stripe customers with “customer” tag automatically

​

Select All Subscribers for Enrollment

​

Keyboard Shortcuts for Sequence Builder

• G - Open Goals modal
• S - Open Enroll Subscribers modal (when sequence is active/paused)
• , (comma) - Open Settings modal

​

Send Test Email Button

​

Selective Subscriber Enrollment

• Individual selection: Check/uncheck specific subscribers
• Date context: See when each subscriber was added
• Progress tracking: Watch enrollment progress with a real-time counter
• Bulk actions: Select all or clear selection with one click

​

Bulk Add to List

1. Go to Subscribers and select the subscribers you want to add
2. Click the “Add to List” button in the bulk actions bar
3. Choose the target list
4. All selected subscribers are added instantly

​

Email Reply Tracking & Conversations

• Automatic reply capture: Replies to any email are automatically tracked and linked to the original message
• Conversation threading: Multiple replies are grouped into conversations with full message history
• Reply forwarding: Optionally forward subscriber replies to your team’s email address
• Two-way conversations: Reply directly to subscribers from the Sequenzy dashboard
• Reply analytics: Track reply rates alongside opens and clicks in your metrics

1. Enable reply tracking in Settings → Email Tracking
2. Outbound emails automatically use a trackable reply address
3. When subscribers reply, messages appear in your Inbox
4. View conversation threads, reply to subscribers, or forward to your team

• Mark conversations as open or closed
• View all messages in a threaded timeline
• See subscriber profile alongside conversations
• Search and filter by status, date, or subscriber

​

Send Time Optimization

• Enable “Send Time Optimization” when scheduling a campaign
• Sequenzy analyzes each subscriber’s open patterns from the last 90 days
• Emails are delivered within a 12-hour window, timed to when each subscriber is most likely to engage
• Subscribers without enough engagement history receive emails at the scheduled time

​

Campaign Revenue Attribution

• Conversions count: Number of goal conversions attributed to the campaign
• Tracked value: Total revenue from attributed conversions
• Goal breakdown: See which goals drove conversions (if you have multiple goals)

​

Activity-Based Triggers for Sequences

• Re-engagement campaigns for inactive users
• Churn prevention when users stop using key features
• Win-back flows for lapsed customers

• Rewarding power users who complete actions frequently
• Identifying highly engaged subscribers
• Triggering upgrade prompts for heavy usage

1. Create a new sequence or edit an existing one
2. Click on the trigger node
3. Select “Inactivity” or “Event frequency” from the trigger type dropdown
4. Choose the event to track and configure the time settings

​

PostHog Integration

• Trigger emails from product events: Feature used, onboarding completed, checkout started
• Build behavior-based segments: Users who haven’t used feature X in 7 days
• Re-engage inactive users: Detect users who stopped using your product

1. Copy your webhook URL from Sequenzy Settings → Integrations
2. Add it as a Webhook destination in PostHog Data Pipelines
3. Events flow in real-time and trigger your automations

​

GitHub @mention in AI Writer

“Write a product update email based on @github acme/saas-app from the last month”

​

Auth Provider Integrations (Clerk & Supabase)

• Clerk: Sync users from Clerk authentication with full profile data
• Supabase: Sync users from your Supabase database webhooks

1. Copy your unique webhook URL from Sequenzy
2. Paste it in your Clerk or Supabase dashboard
3. Users automatically sync in real-time

• Email, name, username, and profile data
• User created → subscriber added with contact.subscribed event
• User deleted → subscriber unsubscribed automatically

​

Send Transactional Emails via SMTP

• Host: smtp.sequenzy.com
• Port: 587 (STARTTLS), 465 (SSL/TLS), or 2525 (fallback)
• Username: api
• Password: Your Sequenzy API key

• Same security checks as the REST API (domain verification, rate limiting, bounce protection)
• Branding footer automatically added for free tier
• All emails appear in your dashboard with full tracking
• Up to 50 To recipients per message

// Node.js example with nodemailer
const transporter = nodemailer.createTransport({
  host: "smtp.sequenzy.com",
  port: 587,
  secure: false,
  auth: { user: "api", pass: "ek_your_api_key" },
});

await transporter.sendMail({
  from: "you@your-verified-domain.com",
  to: "recipient@example.com",
  subject: "Hello",
  html: "<p>Sent via SMTP!</p>",
});

​

Creem Integration

• MRR & LTV: Automatically sync Monthly Recurring Revenue and Lifetime Value for each subscriber
• Status tags: customer, cancelled, churned, saas.monthly, saas.yearly
• Events: saas.purchase, saas.cancelled, saas.churn, saas.refund, and more

​

Goals & Attribution

• Company-wide goals: Track overall revenue across all your emails
• Automation-specific goals: Measure performance of specific sequences
• Revenue tracking: See exactly how much revenue each email generates
• Per-email breakdown: Identify your highest-performing emails

1. Create a goal tied to a conversion event (e.g., saas.purchase)
2. Optionally specify a revenue property to track amounts
3. Set your attribution window (default: 24 hours)
4. View which emails drove conversions and revenue

​

Polar, Paddle, and Dodo Payments integrations

• Polar: For open source developers and digital product creators
• Paddle: Complete payments infrastructure for SaaS with built-in tax compliance
• Dodo Payments: Simple payments for indie developers

• saas.purchase, saas.purchase_monthly, saas.purchase_yearly
• saas.cancelled, saas.churn, saas.payment_failed, saas.refund

​

A/B test sequences

​

A/B test email campaigns

1. Create an A/B test step in your automation flow
2. Set the split percentage (e.g., 50/50 or 70/30)
3. Design variant A and variant B emails
4. Monitor results to see which variant wins on opens, clicks, or conversions

​

Tags on Stripe sync

• Status tags: customer, trial, past-due, cancelled, churned
• Billing interval tags: saas.monthly, saas.yearly

​

Quick filters for subscribers

​

Revenue data in subscriber details

​

Transactional email events linked to subscribers

​

Embeddable signup form widget

• Form Style: Choose between stacked (button below) or inline (button side-by-side) layouts
• Placeholder Text: Customize the email input placeholder
• Font Color: Set the input text color
• Button Text & Color: Customize the submit button appearance
• Success Message: Configure the confirmation message with custom font color and size
• List Targeting: Add subscribers to specific lists or all lists

​

Email deliverability checker

• Subject line (25% of score): Length, spam trigger words, excessive caps, punctuation, emoji usage
• Preview text (15% of score): Presence, length, whether it duplicates the subject
• Content (40% of score): Text-to-image ratio, link count, unsubscribe link, spam triggers
• Technical (20% of score): Sender address, reply-to configuration

• A (90+): Likely lands in Primary inbox
• B (80-89): Good deliverability, may land in Promotions
• C-F (under 80): Review flagged issues before sending

​

Stripe revenue sync

• mrr: Monthly Recurring Revenue (normalized from any billing interval)
• ltv: Lifetime Value (total payments minus refunds)

​

Add subscribers to specific lists via API

{
  "email": "user@example.com",
  "lists": ["list_abc123", "list_def456"]
}

​

Dynamic segments

​

AI-powered segment generation

​

Geographic distribution map

​

Filter metrics by email type

• Campaigns: Bulk marketing emails sent to subscriber lists
• Transactional: One-off emails triggered by your application (order confirmations, password resets, etc.)
• Sequences: Automated emails from your automation workflows

​

File attachments for transactional emails

• Base64 content: Include the file content directly in your API request
• URL-based: Provide a URL and we’ll fetch the file when sending
• 40MB limit: Maximum total attachment size per email
• Any file type: PDFs, images, documents, and more

{
  "to": "user@example.com",
  "slug": "invoice",
  "attachments": [
    {
      "filename": "invoice.pdf",
      "path": "https://example.com/invoices/123.pdf"
    }
  ]
}

​

Multiple recipients

• Multiple to addresses: Send to up to 50 recipients at once
• Automatic deduplication: Duplicate To addresses are handled automatically

{
  "to": ["user1@example.com", "user2@example.com"],
  "slug": "order-confirmation"
}

​

Added Teams Functionality

​

Custom sender and reply-to for transactional emails

• Custom from: Use any verified domain (e.g., "Notifications <notifications@yourdomain.com>")
• Custom replyTo: Direct replies to any email address