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MCP Integration

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What You Can Do

• Manage subscribers - Add, update, search, and remove subscribers
• Manage your audience - Create, update, and delete lists, segments, and tags, and enroll subscribers in sequences
• Create sequences - Generate and configure email automation sequences
• Draft campaigns - Create and edit campaign drafts
• Manage landing pages - Create, edit, publish, unpublish, and connect custom domains
• Build signup forms - Create list-scoped saved forms and return client-safe static-site embed code
• Control campaign delivery - Cancel, pause, resume, duplicate, and delete campaigns, and run campaign A/B tests
• Send transactional emails - Send single emails via template or HTML
• Manage your team - List members, invite teammates, and cancel invitations
• Triage your inbox - Read, reply to, and close subscriber conversations
• Manage webhooks - Create, test, and replay outbound webhook deliveries
• View analytics - Get stats for campaigns, sequences, and overall performance
• Manage localization - Read, supply, and AI-sync localized template variants
• Generate content - AI-powered email and sequence generation

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Remote Setup For ChatGPT, Claude.ai, And Mobile

1. Open your workspace dashboard
2. Click the MCP button in the sidebar developer setup area
3. Copy the Remote MCP server URL
4. Paste it into your AI client’s custom connector settings
5. Complete the Sequenzy OAuth approval flow

https://api.sequenzy.com/v1/mcp

1. Open Settings → Connectors
2. Choose Add custom connector
3. Enter a name such as Sequenzy
4. Enter the remote MCP server URL above
5. Complete the Sequenzy OAuth login flow

1. Open Settings → Connectors (custom connectors require a plan with connector support and Developer mode enabled under Advanced settings)
2. Choose Create to add a custom connector
3. Enter a name such as Sequenzy
4. Enter the remote MCP server URL above
5. Complete the Sequenzy OAuth login flow
6. In a new chat, enable the Sequenzy connector from the composer’s tools menu

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Hand Off from the Dashboard

• Copy prompt copies an agent-ready prompt that includes your company ID and the current sequence or campaign, for use with any agent
• Open in ChatGPT or Open in Claude opens the prompt in a new chat
• Open in Cursor opens the prompt in the Cursor desktop app
• Set up Sequenzy MCP opens the AI Agent Setup wizard if your agent is not connected yet

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Local Setup

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Quick Setup

npx @sequenzy/setup

1. Open your browser to log in
2. Create a personal API key
3. Auto-detect supported installed AI clients, including Codex, Claude Code, Claude Desktop, Cursor, Windsurf, and VS Code
4. Configure those clients automatically using their native MCP CLI when available, with config-file fallback when needed

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Manual Setup

• Command: npx
• Args: -y @sequenzy/mcp
• Env: SEQUENZY_API_KEY=seq_user_your_key_here

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Claude Desktop

1. Open Claude Desktop settings file:
   • macOS: ~/Library/Application Support/Claude/claude_desktop_config.json
   • Windows: %APPDATA%\Claude\claude_desktop_config.json
2. Add Sequenzy MCP:

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

3. Restart Claude Desktop

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Cursor

1. Open ~/.cursor/mcp.json (create if it doesn’t exist)
2. Add Sequenzy:

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

3. Restart Cursor

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Windsurf

• macOS: ~/Library/Application Support/Windsurf/mcp.json
• Windows: %APPDATA%\Windsurf\mcp.json

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Claude Code

claude mcp add --scope user --env=SEQUENZY_API_KEY=seq_user_your_key_here sequenzy -- npx -y @sequenzy/mcp

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

claude mcp add --scope user --env=SEQUENZY_API_KEY=seq_user_your_key_here sequenzy -- cmd /c npx -y @sequenzy/mcp

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Codex

codex mcp add sequenzy --env SEQUENZY_API_KEY=seq_user_your_key_here -- npx -y @sequenzy/mcp

codex mcp list

[mcp_servers.sequenzy]
command = "npx"
args = ["-y", "@sequenzy/mcp"]

[mcp_servers.sequenzy.env]
SEQUENZY_API_KEY = "seq_user_your_key_here"

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VS Code Copilot

{
  "servers": {
    "sequenzy": {
      "type": "stdio",
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

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Other MCP Clients

• Command: npx
• Args: -y @sequenzy/mcp
• Env: SEQUENZY_API_KEY=seq_user_your_key_here

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Getting Your API Key

1. Go to the Sequenzy dashboard
2. Click the MCP button to create a personal key for local MCP, or open Settings → API Keys for backend keys
3. Choose a permission preset or custom permissions
4. Copy the key (personal keys start with seq_user_)

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Recover from missing API key permissions

1. Choose Read-only for discovery-only access, Safer agent access for common drafting and setup work, or Custom and include every scope named in the error.
2. Replace SEQUENZY_API_KEY in the MCP configuration.
3. Restart the MCP client so it uses the replacement key.

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Available Tools

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Subscribers

• add_subscriber - Add a new subscriber; its status is creation-only, so use update_subscriber for an existing contact
• create_subscriber_import - Queue up to 5,000 full CRM subscriber records in one call, including names, external IDs, phone numbers, tags, lists, statuses, and custom attributes
• get_subscriber_import - Check import progress and row-level outcome counts
• update_subscriber - Update profile fields, attributes, tags, or global status; status: "unsubscribed" suppresses future marketing while preserving history
• remove_subscriber - Unsubscribe while preserving history, or permanently delete only with hardDelete: true
• get_subscriber - Get subscriber details
• search_subscribers - Search by tags, lists, attributes, segments

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Lists

• list_lists - List subscriber lists
• create_list - Create a subscriber list
• update_list - Update a list’s name, description, or privacy
• delete_list - Permanently delete a list and all of its memberships; subscribers themselves are kept
• add_subscribers_to_list - Bulk add up to 500 subscribers to a list from an email array
• remove_subscribers_from_list - Remove up to 500 subscribers from a list by email; subscribers stay in your audience and unmatched emails are returned in notFound

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Campaigns

• list_campaigns - List all campaigns, including reviewer feedback in rejectionComment for rejected campaigns
• get_campaign - Get campaign details and stats, including reviewer feedback in rejectionComment for rejected campaigns
• create_campaign - Create a campaign from a prompt, raw HTML, or Sequenzy blocks; native blocks include Poll and NPS surveys. Prompt generation saves the generated subject, preview text, company logo/footer, and uses the company font. Defaults to draft, with status: "sent" available for archived/imported sent campaigns
• update_campaign - Edit a draft, including reply-to settings, raw HTML, or Sequenzy blocks such as Poll and NPS surveys
• schedule_campaign - Schedule a draft or already scheduled campaign; pass recurringInterval: "weekly" or "monthly" to repeat it automatically, re-evaluating audience membership at every run
• send_test_email - Send test to single address
• cancel_campaign - Cancel a scheduled, paused, or sending campaign; remaining emails are not sent and the campaign cannot be restarted
• pause_campaign - Pause a campaign that is currently sending
• resume_campaign - Resume a paused campaign, optionally spreading the remaining delivery over 1-72 hours with spreadOverHours
• duplicate_campaign - Duplicate a campaign as a new draft. mode: "campaign" (default) copies the campaign and its email, "ab_test" also copies the A/B test with all variants, and "variant" copies a single variant’s content (requires variantId)
• resend_campaign_to_non_openers - Create a draft that resends a sent campaign to everyone in the same audience who didn’t open it. Available 6 hours after the campaign finishes sending; returns the draft and an estimate of how many subscribers haven’t opened the original. The draft must be scheduled or sent separately
• delete_campaign - Permanently delete a campaign; sending, scheduled, or paused campaigns must be cancelled with cancel_campaign first

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Saved Forms

• list_forms - List saved forms, audience settings, and public action URLs
• create_form - Create and publish a form scoped to one or more list IDs
• get_form_embed - Get the action URL, hosted JavaScript, native form, and fetch example

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Landing Pages

• list_landing_pages - List landing pages with status, metrics, content, and URLs
• get_landing_page - Get landing page details, editor content, metrics, and public URLs
• create_landing_page - Create a draft landing page from default template content or supplied JSON
• update_landing_page - Edit landing page name, slug, or full editor-compatible content
• publish_landing_page - Publish a landing page, optionally saving name, slug, or content first
• unpublish_landing_page - Return a landing page to draft, optionally saving edits first
• delete_landing_page - Delete a landing page
• connect_landing_page_domain - Connect a custom landing page domain and return DNS setup details
• update_landing_page_domain_settings - Replace or verify landing page custom domain settings

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Company

• list_api_keys - List company API keys as non-secret metadata, including IDs, prefixes, permission receipts, usage timestamps, and the active-key marker
• revoke_api_key - Permanently revoke an exact company API key by ID after checking it with list_api_keys (delete_api_key is a compatibility alias)
• get_company - Get company details, product info, brand colors, AI writing context, and effective localization settings
• update_company - Edit product info, brand context, and the default email theme (emailTheme accepts partial updates; null resets it), or set account-wide fromEmail and replyTo defaults (From domains must be verified)
• add_sending_domain - Add a sending domain and return the SPF, DKIM, MAIL FROM, and inbound DNS records required for setup (add_website remains as a compatibility alias)
• list_websites / check_website - Read stored aggregate, SPF, DKIM, and MAIL FROM status
• verify_sending_domain - Run a fresh sending-domain verification and return current diagnostics
• get_sync_rules - Get the automatic tag changes applied when events fire, plus whether the optional platform preset is active
• update_sync_rules - Replace the full sync rule set ([] disables rules; null opts into the inherited SaaS/ecommerce preset); rules support subscriber-tag conditions and a product match (tags, collections, product types, vendors) for commerce events
• get_shopify_automation_settings - Get the connected Shopify store’s browse-abandonment and price-drop settings with defaults applied
• update_shopify_automation_settings - Update browse-abandonment and/or price-drop settings (partial update; null resets a section to the defaults)

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Sequences

• list_sequences - List sequences with dashboard-compatible status, search, label, limit, and offset filters
• get_sequence - Get sequence details plus normalized sequence.nodes with each node’s id, nodeType, current config, updatedAt, and updateHints describing editable/managed fields and the concurrency token to return; reusable sequence.edges, graphRevision, and editable sequence.emails are also returned, including each linked email’s effective emailPreset (branded or minimal)
• create_sequence - Create a sequence with:
  • Only name for a blank, disabled trigger-to-completion draft matching the dashboard; trigger defaults to contact_added
  • Dashboard metadata (description, labels, userCancellable, and sequence BCC recipients) plus full From/Reply-To identity
  • trigger: "inbound_webhook" with integration metadata, in addition to list, tag, segment, event, inactivity, and frequency triggers
  • trigger: "segment_entered" plus segmentId for saved-segment entry automations
  • goal - AI generates email content
  • durationDays - total duration used to space AI-generated emails when using goal
  • emailStyle - visual (designed) or plain (text-first) for AI-generated emails; defaults to the company’s saved preference
  • steps with blocks - Sequenzy JSON block format
  • steps with html - Any HTML (React Email, MJML, provider exports, etc.) preserved as one raw HTML block
  • enrollmentMode: "matching_field" for event-triggered product-, variant-, order-, or subscription-specific sequences that should block duplicate active runs only for the same resolved field
  • A scalar enrollmentFieldPath, such as order.id or product.providerVariantId, when you want matching_field to use a custom event property. Array traversal with [] is supported by propertyFilters, not enrollment keys
  • propertyFilters for event_received triggers - only start the sequence when the event properties match, e.g. scope a purchase sequence to one product with { "path": "lineItems[].providerProductId", "operator": "equals", "value": "prod_123" } (or productIds for Stripe saas.purchase events)
  • For event_received sequences, step content can use {{event.amount}}, {{event.order.id}}, or other {{event.*}} merge tags from the event payload that enrolled the subscriber
  • Custom-event responses include eventTrackingCode plus eventTracking, which gives the endpoint, normalized trigger filters, a generated payload example, examplePayloadMatchesFilters, the direct docs URL, and arguments for get_integration_guide. When the example does not satisfy every filter automatically, follow examplePayloadNote and adapt it before sending
• update_sequence - Modify a sequence, target a specific step with the emailId or nodeId returned by get_sequence, atomically replace its typed trigger, or update enrollmentMode / enrollmentFieldPath. Set bccEmails to blind-copy team inboxes on every email the sequence sends (use clearBccEmails to remove them)
• update_sequence_node - Patch one existing node in place using its nodeId. It supports every stored node type: delays, email/SMS content, actions, conditions, branch configuration without topology changes, webhooks, and triggers. Pass the node’s latest updatedAt as expectedUpdatedAt to prevent stale writes
• update_sequence_nodes - Apply multiple type-aware node patches atomically. Use this for bulk edits such as changing every 5-minute delay to 7 days or setting several email nodes to { "emailPreset": "minimal" }; either every patch commits or none do
• edit_sequence_graph - Atomically move, reconnect, delete, or deep-copy existing sequence nodes using the latest graphRevision; active sequences require explicit structural-change confirmation
• insert_sequence_step - Insert a typed email, SMS, delay, discount, subscriber-update, tag/list, outbound webhook, condition, logic_wait_for_event, or logic_branch step. Webhooks accept URL, GET/POST method, and string-valued headers. Wait nodes accept eventName, timeoutDays, and timeoutAction. Branch paths accept typed conditions plus targetNodeId/elseTargetNodeId, new path steps, or both, so one atomic call can route a reply path to completion and Else to an existing follow-up
• enable_sequence / disable_sequence - Control status
• duplicate_sequence - Create an independent draft copy, including graph, emails, and sequence A/B tests
• archive_sequence / unarchive_sequence - Move a sequence into the dashboard archive or restore it as a draft
• list_sequence_goals / create_sequence_goal / update_sequence_goal / delete_sequence_goal - Manage the persisted event or subscriber-attribute conversion goals shown by the dashboard
• get_sequence_inbound_webhook / configure_sequence_inbound_webhook / rotate_sequence_inbound_webhook_secret - Read and configure the secret endpoint, field mapping, sample payload, and setup state attached to an inbound-webhook sequence trigger
• enroll_subscribers_in_sequence - Manually enroll up to 500 subscribers by email, subscriber ID, or both. Only active subscribers are enrolled: unknown emails are returned in notFound, and inactive, unavailable, or already enrolled subscribers are counted in skipped. Pass targetNodeId (a non-trigger nodeId from get_sequence) to start at a specific step instead of the first step after the trigger. The sequence must be accepting entrants.
• cancel_sequence_enrollments - Stop active or waiting enrollments in a required sequence by either subscriberId or entry-event field values. Field-value cancellation can use fieldPath or the sequence’s configured enrollmentFieldPath, and should be run with dryRun: true before applying bulk changes.

{
  "sequenceId": "seq_123",
  "type": "logic_branch",
  "afterNodeId": "node_email_1",
  "branches": [
    {
      "id": "replied",
      "conditionType": "event_received",
      "eventName": "email.replied",
      "activityScope": "this_sequence",
      "targetNodeId": "node_sequence_complete"
    }
  ],
  "elseTargetNodeId": "node_email_2"
}

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Transactional

• list_transactional_emails - List transactional templates and API slugs
• get_transactional_email - Read a transactional email by ID or slug, including body blocks
• create_transactional_email - Create a transactional template from a prompt, raw HTML, or Sequenzy blocks. Prompt-generated templates include company branding with no unsubscribe link
• update_transactional_email - Update transactional email metadata or body content
• send_email - Send a single email using direct subject and html content (mapped to the transactional API’s subject and body fields), or pass a saved transactional email API slug through the compatibility-named templateId field. Its variables object supports nested arrays for repeat blocks, such as { "event": { "items": [...] } }.

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Segments

• list_segments - List saved segments
• create_segment - Create a segment from explicit filters, including nested AND/OR groups, event filters, segment filters, Stripe product purchase filters, and optional filterJoinOperator
• update_segment - Update a segment’s name and/or replace its filter rules using the same filters plus filterJoinOperator or nested root shapes as create_segment
• delete_segment - Permanently delete a segment; subscribers are not affected
• get_segment_count - Preview how many active subscribers match a segment

• {"id":"filter-1","field":"stripeProduct","operator":"is","value":"prod_pro"} for “bought product”
• {"id":"filter-1","field":"stripeProduct","operator":"is_not","value":"prod_pro"} for “didn’t buy product”
• {"id":"filter-1","field":"stripeProduct","operator":"at_least","value":"prod_pro:3"} for “at least 3 payments”
• {"id":"filter-1","field":"stripeProduct","operator":"less_than_count","value":"prod_pro:3"} for “fewer than 3 payments”
• {"id":"filter-1","field":"stripeCurrentProduct","operator":"is","value":"prod_pro"} for “currently has product”
• {"id":"filter-1","field":"stripeTrialProduct","operator":"is","value":"prod_pro"} for “currently trialing product”
• {"id":"filter-1","field":"stripeTrialProduct","operator":"is","value":"prod_pro:is_canceled"} for “trialing product is set to cancel”
• {"id":"filter-1","field":"stripeTrialProduct","operator":"gte","value":"prod_pro:start_at:7 days ago"} for “trial started in the last 7 days”
• {"id":"filter-1","field":"stripeTrialProduct","operator":"is","value":"prod_pro:end_at:2026-05-26"} for “trial ends on May 26, 2026”

• {"id":"filter-1","field":"commerceProduct","operator":"is","value":"api:prod-starter-kit"} for “bought product”
• {"id":"filter-1","field":"commerceProduct","operator":"is_not","value":"api:prod-starter-kit"} for “didn’t buy product”
• {"id":"filter-1","field":"commerceProduct","operator":"at_least","value":"shopify:42:2"} for “placed at least 2 orders containing the product”
• {"id":"filter-1","field":"commerceProduct","operator":"less_than_count","value":"shopify:42:2"} for “fewer than 2 orders containing the product”

• {"id":"filter-1","field":"emailClicked","operator":"at_least","value":"10:all"} for “clicked 10 or more times ever”
• {"id":"filter-1","field":"emailOpened","operator":"less_than_count","value":"2:90d"} for “opened fewer than 2 times in the last 90 days”

• {"id":"filter-1","field":"emailBounced","operator":"is","value":"campaign:cmp_abc"}
• {"id":"filter-2","field":"emailBounced","operator":"is_not","value":"campaign:cmp_xyz"}

{
  "name": "Active non-buyers",
  "root": {
    "kind": "group",
    "id": "root",
    "joinOperator": "and",
    "children": [
      {
        "kind": "filter",
        "id": "filter-1",
        "field": "attribute",
        "operator": "lte",
        "value": "last_login_days_ago:90"
      },
      {
        "kind": "group",
        "id": "group-1",
        "joinOperator": "or",
        "children": [
          {
            "kind": "filter",
            "id": "filter-2",
            "field": "event",
            "operator": "is_not",
            "value": "saas.purchase:30d"
          },
          {
            "kind": "filter",
            "id": "filter-3",
            "field": "segment",
            "operator": "is_not",
            "value": "seg_paying_customers"
          }
        ]
      }
    ]
  }
}

• subscriberCount - all matched contacts, including unsubscribed or bounced contacts
• activeSubscriberCount - contacts eligible for campaigns

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Audience Syncs

• list_audience_syncs - List segment-to-audience syncs with schedule and last sync status
• list_ad_accounts - List the Meta ad accounts available for syncing
• create_audience_sync - Create a sync from an existing segment (segmentId) or a ready-made template (predefinedSegmentId, for example zero-ltv, no-purchase-1y, recent-buyers); the first upload runs immediately
• update_audience_sync - Change the frequency (hourly, daily, weekly) or pause/resume via isActive
• delete_audience_sync - Remove a sync; the Meta audience itself is kept
• sync_audience_now - Trigger an immediate upload outside the schedule

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Products & Digital Delivery

• list_products - List synced products (Stripe, Shopify, WooCommerce, api) including any attached delivery file
• upsert_products - Create or update products in the catalog (Commerce API, keyed by your productId, up to 100 per call)
• delete_product - Delete a product previously pushed via upsert_products
• attach_product_file - Attach a distributable file to a product, delivered after purchase. Pass url for a hosted file, or filePath to upload a local file (local MCP server only)
• remove_product_file - Remove the attached file from a product
• sync_products - Queue a sync of the Stripe product catalog

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Image Assets

• upload_image_asset - Upload a PNG, JPEG, GIF, or WebP image (up to 5MB) to the selected company’s shared media library. The tool returns the hosted asset.url and a complete imageBlock that can be inserted into campaign, sequence, saved-template, or transactional-email blocks.

{
  "filePath": "/Users/me/Desktop/product-results.png",
  "altText": "Product results dashboard",
  "displayWidthPercent": 100,
  "cropHeight": 320,
  "objectFit": "cover",
  "align": "center"
}

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Tags

• list_tags - List all tags in the account
• create_tag - Create a tag definition. Names are normalized to lowercase with hyphens (VIP Customer becomes vip-customer); color defaults to gray
• update_tag - Update a tag’s color; system tags cannot be changed
• delete_tag - Permanently delete a tag and remove it from all subscribers; system tags and tags used by sequences cannot be deleted

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Templates

• list_templates - List all email templates with localization status by locale
• get_template - Get a template’s details, content, and localized variants
• create_template - Create a template from raw HTML or Sequenzy blocks
• update_template - Update a template with raw HTML or Sequenzy blocks
• set_template_localization - Create or replace a caller-supplied localized variant
• sync_template_localizations - Queue AI translation for selected or all enabled non-primary locales

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A/B Tests

• list_ab_tests - List A/B tests and variants, optionally scoped by sequence
• get_ab_test - Get variants, content, and localization status
• get_ab_test_stats - Get aggregate and per-variant stats
• create_ab_test - Provide exactly one of campaignId or automationNodeId. Campaign tests use testPercentage, testDurationMinutes, and winnerCriteria; a sequence email node is converted to action_ab_test with testType and winnerThreshold. Pass confirmLiveChange: true when converting a node in an active sequence. Control variant A is created automatically
• add_ab_test_variant - Add a variant to a draft campaign or sequence A/B test; sequence variants receive independent email templates
• update_ab_test_variant - Update a draft variant’s subject, preview text, HTML, or blocks
• delete_ab_test_variant - Permanently remove a variant from a draft campaign or sequence A/B test; variant A is the control and cannot be deleted
• delete_ab_test - Permanently delete a campaign A/B test and all of its variants; running tests cannot be deleted

{
  "name": "Launch",
  "subject": "Big update",
  "blocks": [
    {
      "id": "intro",
      "type": "text",
      "content": "<p>Hello there</p>",
      "variant": "paragraph"
    },
    {
      "id": "pro-offer",
      "type": "text",
      "content": "<p>Your Pro upgrade is ready.</p>",
      "variant": "paragraph",
      "conditions": [
        {
          "id": "c1",
          "field": "variable",
          "operator": "is",
          "value": "plan:pro"
        }
      ]
    }
  ]
}

{
  "type": "conditional-group",
  "conditions": [
    { "id": "c1", "field": "variable", "operator": "is", "value": "plan:pro" }
  ],
  "ifBranch": {
    "children": [
      {
        "type": "text",
        "content": "<p>Pro perks inside.</p>",
        "variant": "paragraph"
      }
    ]
  },
  "elseBranch": {
    "children": [
      {
        "type": "text",
        "content": "<p>Upgrade to Pro.</p>",
        "variant": "paragraph"
      }
    ]
  }
}

​

Team

• list_team_members - List the company owner, members with their roles, and pending or expired invitations
• invite_team_member - Invite a teammate as admin, viewer, or restricted. Existing Sequenzy users are added immediately; everyone else receives an email invitation. Billing access (canManageBilling) can only be granted by the company owner and is not available for restricted members
• cancel_team_invitation - Cancel a pending invitation; accepted invitations cannot be cancelled

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Inbox

• list_conversations - List subscriber reply conversations with status, search, unread, and pagination filters
• get_conversation - Get a conversation with its full message history, subscriber details, and context
• reply_to_conversation - Send an outbound reply (requires bodyText or bodyHtml) or add an internal team-only note with type: "note". Replying to a closed conversation reopens it
• update_conversation_status - Open or close a conversation
• mark_conversation_read - Mark all unread inbound messages in a conversation as read

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Webhooks

• list_webhooks - List outbound webhook endpoints and their subscribed event types
• create_webhook - Create a webhook endpoint. The response includes a signingSecret that is returned only once - store it immediately to verify webhook signatures. If events is omitted, a default set of event types is subscribed
• update_webhook - Update a webhook’s name, URL, subscribed events, or enabled/disabled status; providing events replaces the existing list
• delete_webhook - Permanently delete a webhook endpoint and stop all deliveries to it
• test_webhook - Send a test event to verify the endpoint is reachable and signatures validate
• list_webhook_deliveries - List recent delivery attempts, including status and response codes
• replay_webhook_delivery - Re-send a previous delivery’s event payload to the endpoint

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Analytics

• get_stats - Overview stats (7d/30d/90d)
• get_campaign_stats - Campaign performance, plus a top-level clickedLinks array with the per-link click breakdown, and a top-level polls array with answer distributions and NPS score/breakdown when the campaign collected survey responses
• get_sequence_stats - Sequence performance
• get_subscriber_activity - Individual activity

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AI Generation

• generate_email - Create email blocks from a prompt. Company logo/footer branding is included by default; use applyBranding: false for raw content blocks, or emailType: "transactional" for a footer without an unsubscribe link
• generate_sequence - Deprecated compatibility alias for goal-based create_sequence; it persists the same disabled draft
• generate_subject_lines - Generate A/B subject variants
• generate_sms - Generate SMS message variants with encoding and segment counts

​

SMS

• get_sms_settings - SMS add-on status: enabled, plan eligibility, credit balance, brand prefix, numbers, and a readyToSend flag that accepts either a paid plan or SMS credits plus an active number
• send_test_sms - Send a real test text (charges credits, max 5/hour, bypasses quiet hours)

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Feedback

• submit_feedback - Send product feedback about Sequenzy to the Sequenzy team

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Example Conversations

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Set up email for a new SaaS

You: "Set up email sequences for my SaaS that has a 14-day trial"

Claude: I'll help set that up. First, let me check your current sequences...
[Uses list_sequences]

You don't have any sequences yet. I'll create three for you:
1. Welcome sequence (triggered on signup)
2. Trial nurture (days 1, 3, 7, 10, 13)
3. Trial ending reminder (day 12)

[Uses create_sequence for each]

Done! I've created 3 sequences with 8 emails total.

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Add a subscriber

You: "Add john@example.com as a VIP subscriber"

Claude: [Uses add_subscriber]
Added john@example.com with the VIP tag.

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Publish a landing page

You: "Create a landing page for our product waitlist and publish it"

Claude: [Uses create_landing_page with template "waitlist", then publish_landing_page]
Done. I created and published the waitlist page. The public URL is ready, and I can connect pages.example.com if you want a branded domain.

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Create a Stripe product segment

You: "Create a segment for subscribers who bought Stripe product prod_pro at least 3 times"

Claude: [Uses create_segment with filters:
{"id":"filter-1","field":"stripeProduct","operator":"at_least","value":"prod_pro:3"}]
Done. I created the segment and saved it for future campaigns.

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Create a match-any segment

You: "Create a segment for VIP contacts or anyone on Gmail"

Claude: [Uses create_segment with:
{"filterJoinOperator":"or","filters":[{"id":"filter-1","field":"tag","operator":"contains","value":"vip"},{"id":"filter-2","field":"email","operator":"contains","value":"@gmail.com"}]}]
Done. I created a segment that matches either condition.

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Check performance

You: "How did my last campaign perform?"

Claude: [Uses list_campaigns then get_campaign_stats]
Your "Product Launch" campaign sent yesterday had:
- 2,451 sent
- 67.2% open rate
- 12.3% click rate
That's above your average!

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Create a sequence with specific content

You: "Create a 3-email welcome sequence with specific content.
Email 1 (immediate): Subject 'Welcome!' - 'Thanks for joining us.'
Email 2 (1 day later): Subject 'Getting Started' - 'Here's how to begin.'
Email 3 (3 days later): Subject 'Pro Tips' - 'Unlock advanced features.'"

Claude: [Uses create_sequence with steps]
Done! I've created the welcome sequence with 3 emails:
1. "Welcome!" - sends immediately
2. "Getting Started" - sends after 1 day
3. "Pro Tips" - sends after 3 days

The sequence is in draft mode. Would you like me to enable it?

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Migrate a sequence from another platform

You: "I have these React Email templates for my onboarding sequence.
Can you create a sequence that sends them?"

[Pastes HTML content]

Claude: [Uses create_sequence with steps using html field]
Done! I've created your onboarding sequence with the HTML content
you provided. The HTML was automatically converted to Sequenzy's
block format so you can edit it in the visual editor later.

The sequence is ready in draft mode with 3 emails.

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Event-Personalized Sequences

• Trigger payload: {"event":"weather.wind_alert","properties":{"city":"Tel Aviv","alert":{"maxSpeed":75}}}
• Sequence subject: Wind alert for {{event.city}}
• Sequence body: Winds may reach {{event.alert.maxSpeed}} km/h.

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Resources

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Security

• Personal API keys are tied to your user account
• Keys can only access companies you have access to
• You can revoke keys anytime in Settings → API Keys
• Keys are never shared between users

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Troubleshooting

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Duplicate resources

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”SEQUENZY_API_KEY environment variable is required”

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”Invalid API key”

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