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You can connect a Wix site to Sequenzy from Settings → Integrations. The Wix integration is App Market first. After the app is installed, Sequenzy stores the Wix app instance, verifies Wix webhooks, and routes Wix form, contact, and order activity into subscribers and automation events. You do not need Zapier, Make, embed code, or Velo scripts.

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What Gets Synced

  • Wix form submissions create or update subscribers and trigger wix.form_submitted
  • Wix contacts create or update subscribers and trigger wix.contact_created
  • Wix Stores order creation creates or updates the shopper and triggers ecommerce.order_placed

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Setup

1

Start from Sequenzy

Open Settings → Integrations, find Wix under E-Commerce, and click Install for Wix.
2

Install the Wix app

Install the Sequenzy app from the Wix App Market on the site you want to connect.
3

Choose the workspace

Connect the Wix app to the right Sequenzy workspace.
4

Route new subscribers

Open the Wix gear icon in Sequenzy to choose which lists receive Wix subscribers.
The integration card shows the connected site and the controls for refreshing, configuring, or disconnecting it, so you can confirm you linked the intended workspace before testing.
Connected Wix integration showing site identity, status, settings, refresh, and disconnect controls

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List Routing

By default, new Wix subscribers use your workspace default subscriber lists. Open the Wix settings gear in Settings → Integrations and choose:
  • Default workspace lists
  • No list membership
  • Specific lists
This applies to new subscribers created by Wix webhook processing. Existing subscribers are merged with the Wix profile and still receive the Wix automation event.

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Troubleshooting

If Wix activity is not reaching Sequenzy:
  • Confirm the Sequenzy app is still installed on the Wix site and the integration card shows it as connected to this workspace.
  • Check that the form, contact, or order includes an email address. Events without an email are skipped.
  • Wix events are processed in the background, so new subscribers can take a few seconds to appear.

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Notes

  • The Wix app install flow is the primary setup path.
  • Embedded Sequenzy widgets and direct API calls remain available for custom Wix builds.